TikTok was the most downloaded social media app Q1 2019. Should your brand join?

Digital Marketing TikTok was the most downloaded social media app Q1 2019. Should your brand join?

2y Tereza Litsa

TikTok was the most downloaded social media app Q1...

TikTok is the latest trending social media app. Its number of downloads have skyrocketed over the last few months. Is it time for your brand to try it...

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Top 11 social media marketing tools for 2019

Digital Marketing Top 11 social media marketing tools for 2019

2y Tereza Litsa

Top 11 social media marketing tools for 2019

Top social media marketing tools for 2019 and key points to consider for each. Hootsuite, Buffer, Lightful, Sprout Social – which is best for your bus...

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Facebook Ads remove targeting options and metrics: What it means for marketers

Digital Marketing Facebook Ads remove targeting options and metrics: What it means for marketers

2y Tereza Litsa

Facebook Ads remove targeting options and metrics:...

Facebook is limiting the targeting options for certain ads while also updating its metrics. Here’s everything you need to know. Read More...

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Eight tips to use Instagram more effectively to drive action

Digital Marketing Eight tips to use Instagram more effectively to drive action

2y Tereza Litsa

Eight tips to use Instagram more effectively to dr...

Instagram can help your brand drive action to meet your goals. Here are eight ways on how to use Instagram more effectively to find your ROI. Read Mor...

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Study: How people use Instagram to research, discover, and make purchasing decisions

Digital Marketing Study: How people use Instagram to research, discover, and make purchasing decisions

2y Tereza Litsa

Study: How people use Instagram to research, disco...

A study of more than 21,000 people across 13 countries reveals interesting insight into how people use Instagram for more than just brand awareness. R...

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The future of Facebook according to Zuckerberg and how it affects social media marketing

Social Media Marketing The future of Facebook according to Zuckerberg and how it affects social media marketing

2y Tereza Litsa

The future of Facebook according to Zuckerberg and...

Facebook is changing the future of social media marketing by promising to focus on private messaging. How does this decision affect marketers? Read Mo...

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Three shoestring social media strategies to amplify your brand presence

Social Media Marketing Three shoestring social media strategies to amplify your brand presence

2y Tiffany Delmore

Three shoestring social media strategies to amplif...

60% of social media marketers say they lack sufficient funds to do their jobs. Ideas / examples of social strategies that work -- without breaking the...

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Eight tips to improve your Snapchat marketing strategy

Digital Marketing Eight tips to improve your Snapchat marketing strategy

2y Tereza Litsa

Eight tips to improve your Snapchat marketing stra...

More than 3 billion snaps are shared on a daily basis, and marketers are looking to improve their Snapchat marketing strategy for certain audiences.  ...

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Twitter marketing 2019: Eight tips to win

Social Media Marketing Twitter marketing 2019: Eight tips to win

2y Lucy Barret

Twitter marketing 2019: Eight tips to win

Twitter content marketing continues to get more complex with each passing day. Tips for a unique approach to your Twitter marketing strategy in 2019. ...

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Five red flags that will help you spot fake influencers

Social Media Marketing Five red flags that will help you spot fake influencers

2y Jessica Butner

Five red flags that will help you spot fake influe...

Did you know the average engagement rates for macro-influencers is 1.5%, but 4.9%+ with just 10k followers? Red flags for fake influencers. Read More...

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Facebook marketing: What’s working in 2019?

Digital Marketing Facebook marketing: What’s working in 2019?

2y Tereza Litsa

Facebook marketing: What’s working in 2019?

Based on data from >105 million posts, what can we learn about how Facebook posting strategies are changing? Here's what to expect for Facebook mar...

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Influencer marketing tips: 3 ways to rethink your strategies

Social Media Marketing Influencer marketing tips: 3 ways to rethink your strategies

2y Tiffany Delmore

Influencer marketing tips: 3 ways to rethink your ...

Twitter has reported that almost 40% of its users have purchased something after reading an influencer’s tweet. Tips for what works and what doesn't i...

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Snapchat Advertising: How to create your Snapchat Ads

Digital Marketing Snapchat Advertising: How to create your Snapchat Ads

2y Tereza Litsa

Snapchat Advertising: How to create your Snapchat ...

An estimated 94% of US young adults aged 18-24 use Snapchat, and 92% of US teens aged 12-17 are also Snapchat users. Here's a complete guide to Snapch...

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Facebook unveils its plans for 2019: What’s next?

Digital Marketing Facebook unveils its plans for 2019: What’s next?

2y Tereza Litsa

Facebook unveils its plans for 2019: What’s next?

Zuckerberg shared Facebook's Q4 earnings, as well as their product roadmap and plans for 2019. Here's an overview of all the key points to know. Read ...

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Five tips to increase social media engagement

Social Media Marketing Five tips to increase social media engagement

2y Syed Balkhi

Five tips to increase social media engagement

77% of people in the US have a social media account. But few brands succeed at engaging followers. Here's how you can increase social media engagement...

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YouTube SEO: Tips for how to improve your YouTube video rank

Digital Marketing YouTube SEO: Tips for how to improve your YouTube video rank

2y Tereza Litsa

YouTube SEO: Tips for how to improve your YouTube ...

According to YouTube's video search algorithm, here are the onsite and offsite factors to optimize for when trying to improve your YouTube video rank....

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How to keep social strategy in line with marketing personas

Social Media Marketing How to keep social strategy in line with marketing personas

2y Tiffany Delmore

How to keep social strategy in line with marketing...

Many marketers have built social media audiences so wide they're losing sight of who they were originally trying to reach. Here are 4 ways to keep you...

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Six key social media marketing trends for 2019

Digital Marketing Six key social media marketing trends for 2019

2y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

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Using “emotions” in your social media strategy: Best practices

Social Media Marketing Using “emotions” in your social media strategy: Best practices

2y Guy Sheetrit

Using “emotions” in your social media strategy: Be...

Psychology plays a vital role in marketing. How can teams use and cater to emotions in social media strategies? Examples of campaigns and tips for suc...

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How to improve your social strategy using neuroscience

Digital Marketing How to improve your social strategy using neuroscience

2y Tereza Litsa

How to improve your social strategy using neurosci...

Social media is becoming an integral part of our daily lives. How can brands tap into neuroscience to improve their social media strategy? Read More...

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5 Instagram marketing tips for better ROI

Social Media Marketing 5 Instagram marketing tips for better ROI

2y Guy Sheetrit

5 Instagram marketing tips for better ROI

Depending on your product or service, Instagram marketing could be an essential piece of your social media strategy. Here are 5 tips for better ROI. R...

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Tips for using influencers in your Amazon holiday strategy  

Digital Marketing Tips for using influencers in your Amazon holiday strategy  

2y Josh Neblett

Tips for using influencers in your Amazon holiday ...

49% of shoppers rely on influencers when making purchasing decisions. Tips for using influencers in your Amazon holiday marketing strategy. Read More...

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Strategies for how to test your Facebook ad campaigns

Social Media Marketing Strategies for how to test your Facebook ad campaigns

2y Brian Bowman

Strategies for how to test your Facebook ad campai...

Facebook has two features to help determine which creative is best: Dynamic Creative Optimization (DCO), and split testing to run A/B comparisons. Rea...

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Is any social media engagement good engagement?

Social Media Marketing Is any social media engagement good engagement?

2y Joe Carrozza

Is any social media engagement good engagement?

In the world of social media, not all engagement is created equal. Consider who you reach, who your target audience is, and who your competition engag...

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Facebook earnings report: 7 takeaways for martech

Industry Developments Facebook earnings report: 7 takeaways for martech

3y Kimberly Collins

Facebook earnings report: 7 takeaways for martech

In the recent Q3 Facebook earnings report, we saw growth slowing. Zuckerberg cites investment in and monetizing of new platforms. Here's what it means...

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Instagram ad spend is increasing: How does it affect your strategy?

Digital Marketing Instagram ad spend is increasing: How does it affect your strategy?

3y Tereza Litsa

Instagram ad spend is increasing: How does it affe...

Instagram is becoming more popular and brands more willing to up spend on the platform. Here’s what to know before adjusting your Instagram ad spend. ...

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Location, location, location: Where do Snapchat users go before shopping?

Social Media Marketing Location, location, location: Where do Snapchat users go before shopping?

3y Mike O'Brien

Location, location, location: Where do Snapchat us...

Much more forthcoming with marketers these days, Snapchat has valuable location data that demonstrates where users tend to go before and after they sh...

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