Survey: Nearly 100% of social media users visit at least four platforms a day
Digital Marketing

Survey: Nearly 100% of social media users visit at least four platforms a d...

5y Jacqueline Dooley

Survey: Nearly 100% of social media users visit at...

GoodFirms surveyed 450+ social media users and found that nearly all of them access at least four social media platforms a day. Read More...

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Social advertising channels 2019: Growth, trends, spend
Social media

Social advertising channels 2019: Growth, trends, spend

5y Tereza Litsa

Social advertising channels 2019: Growth, trends, ...

New report finds that spend on Pinterest ads is up 107% since last year, and Instagram ad spend up 44%. Meanwhile, CTRs have fallen by 37%. Key insigh...

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Instagram tests hiding likes: Top announcements from the F8 Conference
Digital Marketing

Instagram tests hiding likes: Top announcements from the F8 Conference

5y Tereza Litsa

Instagram tests hiding likes: Top announcements fr...

The five most significant announcements about Instagram from the F8 conference, and how they might affect marketing strategy. Read More...

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Facebook rolls out their biggest redesign in five years: What does it mean for marketers?
Digital Marketing

Facebook rolls out their biggest redesign in five years: What does it mean ...

5y Tereza Litsa

Facebook rolls out their biggest redesign in five ...

Their updated vision is now based on six principles: Private interactions, encryption, reduced permanence, safety, interoperability, and secure data s...

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Facebook Stories reach 500 million daily users: What it means for your brand
Digital Marketing

Facebook Stories reach 500 million daily users: What it means for your bran...

5y Tereza Litsa

Facebook Stories reach 500 million daily users: Wh...

Facebook Stories daily users have jumped to 500 million, as compared to 300 million in Sept 2018. What's next for the platform and how should brands p...

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TikTok was the most downloaded social media app Q1 2019. Should your brand join?
Digital Marketing

TikTok was the most downloaded social media app Q1 2019. Should your brand ...

5y Tereza Litsa

TikTok was the most downloaded social media app Q1...

TikTok is the latest trending social media app. Its number of downloads have skyrocketed over the last few months. Is it time for your brand to try it...

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Top 11 social media marketing tools for 2019
Digital Marketing

Top 11 social media marketing tools for 2019

5y Tereza Litsa

Top 11 social media marketing tools for 2019

Top social media marketing tools for 2019 and key points to consider for each. Hootsuite, Buffer, Lightful, Sprout Social – which is best for your bus...

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Facebook Ads remove targeting options and metrics: What it means for marketers
Digital Marketing

Facebook Ads remove targeting options and metrics: What it means for market...

5y Tereza Litsa

Facebook Ads remove targeting options and metrics:...

Facebook is limiting the targeting options for certain ads while also updating its metrics. Here’s everything you need to know. Read More...

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Eight tips to use Instagram more effectively to drive action
Digital Marketing

Eight tips to use Instagram more effectively to drive action

5y Tereza Litsa

Eight tips to use Instagram more effectively to dr...

Instagram can help your brand drive action to meet your goals. Here are eight ways on how to use Instagram more effectively to find your ROI. Read Mor...

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Study: How people use Instagram to research, discover, and make purchasing decisions
Digital Marketing

Study: How people use Instagram to research, discover, and make purchasing ...

5y Tereza Litsa

Study: How people use Instagram to research, disco...

A study of more than 21,000 people across 13 countries reveals interesting insight into how people use Instagram for more than just brand awareness. R...

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The future of Facebook according to Zuckerberg and how it affects social media marketing
Social media

The future of Facebook according to Zuckerberg and how it affects social me...

5y Tereza Litsa

The future of Facebook according to Zuckerberg and...

Facebook is changing the future of social media marketing by promising to focus on private messaging. How does this decision affect marketers? Read Mo...

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Three shoestring social media strategies to amplify your brand presence
Social media

Three shoestring social media strategies to amplify your brand presence

5y Tiffany Delmore

Three shoestring social media strategies to amplif...

60% of social media marketers say they lack sufficient funds to do their jobs. Ideas / examples of social strategies that work -- without breaking the...

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Eight tips to improve your Snapchat marketing strategy
Digital Marketing

Eight tips to improve your Snapchat marketing strategy

5y Tereza Litsa

Eight tips to improve your Snapchat marketing stra...

More than 3 billion snaps are shared on a daily basis, and marketers are looking to improve their Snapchat marketing strategy for certain audiences.  ...

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Twitter marketing 2019: Eight tips to win
Social media

Twitter marketing 2019: Eight tips to win

5y Lucy Barret

Twitter marketing 2019: Eight tips to win

Twitter content marketing continues to get more complex with each passing day. Tips for a unique approach to your Twitter marketing strategy in 2019. ...

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Five red flags that will help you spot fake influencers
Social media

Five red flags that will help you spot fake influencers

5y Jessica Butner

Five red flags that will help you spot fake influe...

Did you know the average engagement rates for macro-influencers is 1.5%, but 4.9%+ with just 10k followers? Red flags for fake influencers. Read More...

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Facebook marketing: What’s working in 2019?
Digital Marketing

Facebook marketing: What’s working in 2019?

5y Tereza Litsa

Facebook marketing: What’s working in 2019?

Based on data from >105 million posts, what can we learn about how Facebook posting strategies are changing? Here's what to expect for Facebook mar...

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Influencer marketing tips: 3 ways to rethink your strategies
Social media

Influencer marketing tips: 3 ways to rethink your strategies

5y Tiffany Delmore

Influencer marketing tips: 3 ways to rethink your ...

Twitter has reported that almost 40% of its users have purchased something after reading an influencer’s tweet. Tips for what works and what doesn't i...

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Snapchat Advertising: How to create your Snapchat Ads
Digital Marketing

Snapchat Advertising: How to create your Snapchat Ads

5y Tereza Litsa

Snapchat Advertising: How to create your Snapchat ...

An estimated 94% of US young adults aged 18-24 use Snapchat, and 92% of US teens aged 12-17 are also Snapchat users. Here's a complete guide to Snapch...

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Facebook unveils its plans for 2019: What’s next?
Digital Marketing

Facebook unveils its plans for 2019: What’s next?

5y Tereza Litsa

Facebook unveils its plans for 2019: What’s next?

Zuckerberg shared Facebook's Q4 earnings, as well as their product roadmap and plans for 2019. Here's an overview of all the key points to know. Read ...

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Five tips to increase social media engagement
Social media

Five tips to increase social media engagement

5y Syed Balkhi

Five tips to increase social media engagement

77% of people in the US have a social media account. But few brands succeed at engaging followers. Here's how you can increase social media engagement...

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YouTube SEO: Tips for how to improve your YouTube video rank
Digital Marketing

YouTube SEO: Tips for how to improve your YouTube video rank

5y Tereza Litsa

YouTube SEO: Tips for how to improve your YouTube ...

According to YouTube's video search algorithm, here are the onsite and offsite factors to optimize for when trying to improve your YouTube video rank....

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How to keep social strategy in line with marketing personas
Social media

How to keep social strategy in line with marketing personas

5y Tiffany Delmore

How to keep social strategy in line with marketing...

Many marketers have built social media audiences so wide they're losing sight of who they were originally trying to reach. Here are 4 ways to keep you...

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Six key social media marketing trends for 2019
Digital Marketing

Six key social media marketing trends for 2019

6y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

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Using “emotions” in your social media strategy: Best practices
Social media

Using “emotions” in your social media strategy: Best practices

6y Guy Sheetrit

Using “emotions” in your social media strategy: Be...

Psychology plays a vital role in marketing. How can teams use and cater to emotions in social media strategies? Examples of campaigns and tips for suc...

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How to improve your social strategy using neuroscience
Digital Marketing

How to improve your social strategy using neuroscience

6y Tereza Litsa

How to improve your social strategy using neurosci...

Social media is becoming an integral part of our daily lives. How can brands tap into neuroscience to improve their social media strategy? Read More...

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5 Instagram marketing tips for better ROI
Social media

5 Instagram marketing tips for better ROI

6y Guy Sheetrit

5 Instagram marketing tips for better ROI

Depending on your product or service, Instagram marketing could be an essential piece of your social media strategy. Here are 5 tips for better ROI. R...

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Tips for using influencers in your Amazon holiday strategy  
Digital Marketing

Tips for using influencers in your Amazon holiday strategy  

6y Josh Neblett

Tips for using influencers in your Amazon holiday ...

49% of shoppers rely on influencers when making purchasing decisions. Tips for using influencers in your Amazon holiday marketing strategy. Read More...

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