Offline video ads are a revenue opportunity most video providers are missing

Digital Transformation Offline video ads are a revenue opportunity most video providers are missing

2y Emily Alford

Offline video ads are a revenue opportunity most v...

Forrester found that two-thirds of Americans don’t mind watching ads accompanying free content, and 72% would rather watch video content containing ad...

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The future of video marketing: Growth and demand

Video Marketing The future of video marketing: Growth and demand

2y Jeannie Dougherty

The future of video marketing: Growth and demand

By 2022, online videos will make up more than 82% of all consumer internet traffic which is 15 times higher than 2017. More stats and insights include...

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What types of video content on social do consumers engage with most?

Social Media Marketing What types of video content on social do consumers engage with most?

2y Tereza Litsa

What types of video content on social do consumers...

The average length of the top 100 videos shared on Facebook was 132 seconds, and 35 seconds on Twitter. Key findings of native video and more. Read Mo...

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IAB offers a guide to simplify Advanced TV advertising

Digital Advertising IAB offers a guide to simplify Advanced TV advertising

2y Barry Levine

IAB offers a guide to simplify Advanced TV adverti...

The Interactive Advertising Bureau (IAB) Video Center of Excellence has released a market snapshot reference guide in order to help advertisers "make ...

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"Video is the future of marketing." But what video do people actually want to watch?

Video Marketing "Video is the future of marketing." But what video do people actually want to watch?

2y Emily Alford

"Video is the future of marketing." But what video...

Too often, video content can be irrelevant, annoying, and impossible to escape. Marketers looking to make video content should be concerned, first and...

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Advertiser spend on digital video up +25% on last year

Video Marketing Advertiser spend on digital video up +25% on last year

2y Luke Richards

Advertiser spend on digital video up +25% on last ...

Spend on video advertising by businesses and agencies is continuing to grow, hitting $17.8m in 2019. Original digital video and Advanced TV are primar...

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Building customer relationships with strategic video marketing: Expert tips from our latest webinar

Video Marketing Building customer relationships with strategic video marketing: Expert tips from our latest webinar

2y Emily Alford

Building customer relationships with strategic vid...

63% of businesses were using video as a marketing tool at the beginning of 2017. By 2019, that number had risen to 87%. Expert tips for your video mar...

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Top 8 video marketing platforms to improve your marketing strategy

Video Marketing Top 8 video marketing platforms to improve your marketing strategy

2y Jeannie Dougherty

Top 8 video marketing platforms to improve your ma...

Marketers are increasingly moving to include video in their marketing strategies. Here are the top video marketing platforms you should consider adopt...

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How to generate more leads with your video marketing

Video Marketing How to generate more leads with your video marketing

3y Syed Balkhi

How to generate more leads with your video marketi...

Video marketing is estimated to account for 80% of all online traffic by 2021. Here are three expert tips to follow to drive traffic and leads with vi...

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5 ways to increase engagement and generate more leads with video

Video Marketing 5 ways to increase engagement and generate more leads with video

3y Todd Patton

5 ways to increase engagement and generate more le...

By 2021, video will represent 80% of all online traffic. Here are 5 tips for video marketing around ideal length, type of content, and tracking. Read ...

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