The retail technology company reports that 32% of shoppers considered their purchases up to two weeks in advance and nearly a quarter of first-time bu...
View articleWith more industries utilizing data as part of their digital transformation to inform strategic internal and external business decisions, leadership m...
View articleIt’s time to push through the mediocrity of digital transformation. Discover how a modular DX Platform can fuel the next phase of your evolution. Read...
View articleAAA Northeast’s Permission-Based Digital Experience initiative lead to a 45% increase in new memberships. Read More...
View articleHere are the key takeaways from our latest Marketing Technology Happy Hour in London, featuring insights from Jumpshot’s Stephen Kraus and Edge by Asc...
View articleGartner released the results of their Brand Strategy and Innovation Survey for 2019 and the results show three barriers to entry when it comes to inno...
View articleIsrael based Ladingo has launched a machine learning platform that makes shipping large items affordable for small retailers. Read More...
View articleA report from McKinsey cites the step up from entry level jobs to management roles as being a 'broken rung' in the path toward workplace gender equali...
View articleCase study into the work industrial manufacturer Omron did with digital asset management platform Bynder to improve their website experience. Read Mor...
View articleSourcepoint has added additional capabilities to their existing Consent Management Platform to meet upcoming CCPA regulation. They've also released re...
View articleSix top personalization trends to know, including growth in popularity, lack of resources, goals, focus on email, data, and marketers leading the way....
View articleNew report from Deloitte on what retailers can do now to prioritize consumer data privacy, challenges they face, and progress thus far. Read More...
View articleTravel search engine Kiwi.com uses an intelligent voice assistant (IVA) from Interactions, a conversational AI tool, to handle 40% of inbound English-...
View articleWhat does a data-driven CMO do to stand out from the rest? Top behaviors based on insights from Domo about how to become more data-driven and successf...
View articleHead of marketing and comms at TCS on how marketers can think about their data differently and use it to transform digital marketing experiences. Read...
View articleGoodwill has used AdTheorent for predictive mobile ads based on a cost per incremental visit (CPIV) pricing model, to deliver a 470% lift in visits. R...
View articleHighlight reel from the Transformation of Search Summit event, featuring particularly tweetable quotes, statistics, and other interesting insights. Re...
View articleCheetos is working with avatar marketing company Genies for a creative Halloween campaign with various celebrities. Managing Director at Genies speaks...
View articleIn this case study, we hear from Senior Director of Frontline & Customer Experience at T-Mobile on the work they're doing with Medallia Experience Clo...
View articleCase study into how the Qualtrics Experience Management Platform helped communications company CenturyLink improve customer experience and reduce chur...
View articleWhen it comes to consumer data privacy issues, how secure are cloud-based solutions versus on-premise? What are common pitfalls where businesses might...
View articleHow much do they invest in R&D? What type of organizational support do they give? Integrations, release documentation, scaling challenges, and more. R...
View articleBill Reed, Product Marketer at Salesforce, shares details of their site optimization process that led to a 27% bump in conversions on Pardot.com. Read...
View articleSailthru's Retail Personalization Index 2019 ranks the top 100 retail brands. Sephora tops the list for the third year in a row. Read More...
View articleNearly 90% of retail marketers are using personalization, but few are using advanced tactics, such as real-time data which can see higher ROI. Read Mo...
View articleS’well’s VP of Ecommerce and Digital Marketing shares why they've chosen to work with Curalate to promote user-generated content from their audience. ...
View articleA new report by McKinsey looks to an optimistic future for jobs augmented by technologies such as AI and automation rather than being replaced by them...
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