How to leverage AR in your digital marketing strategy

AR & VR How to leverage AR in your digital marketing strategy

11m Amanda Jerelyn

How to leverage AR in your digital marketing strat...

Modern businesses are leveraging the power of augmented reality (AR) and making their digital marketing strategy more engaging for higher revenues. Re...

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How can AR contribute to business decision making

AR & VR How can AR contribute to business decision making

11m Yasmine Dehimi

How can AR contribute to business decision making

Business decision making has traditionally relied on experienced managers and human input. Augmented Reality is beginning to allow organizations to le...

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Why the time is right for augmented reality (AR) in marketing

AR & VR Why the time is right for augmented reality (AR) in marketing

11m Faisal Galaria

Why the time is right for augmented reality (AR) i...

Augmented reality is entering a new phase of its journey. Here are the key developments that make now the right time to adopt AR in marketing. Read Mo...

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Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

AI & Automation Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

11m Kamaljeet Kalsi

Key Insights: Revenue attribution, digital titans,...

The top digital titans, revenue attribution strategy for 2021, a snapshot of advertising and AI markets, leading regions, revenue forecasts, and the A...

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How web-based AR can help retailers boost customer engagement and sales

AR & VR How web-based AR can help retailers boost customer engagement and sales

1y Patrick Johnson

How web-based AR can help retailers boost customer...

Rock Paper Reality's Co- Founder, Patrick Johnson highlights the benefits of web-based AR content experiences, specifically in the retail sector. Read...

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Why football clubs must use emerging technology to keep in the game

AR & VR Why football clubs must use emerging technology to keep in the game

1y Steve Madincea

Why football clubs must use emerging technology to...

The majority of football fans will never attend a match. Clubs must embrace emerging technologies if they are to cater to the modern, global fan. Read...

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5 emerging tech and how to leverage them for marketing success

AI & Automation 5 emerging tech and how to leverage them for marketing success

2y Mike Rowan

5 emerging tech and how to leverage them for marke...

KPItarget's Mike Rowan highlights the most exciting emerging tech today and how they can be leveraged for marketing success. Read More...

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5 ways marketers can instil AR into their business plan of action

AR & VR 5 ways marketers can instil AR into their business plan of action

2y Ejiofor Francis

5 ways marketers can instil AR into their business...

Ejiofor Francis shows how marketers can incorporate AR into their proposed business plan of action to enhance the way the company operates and give it...

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Five technology + trends changing digital marketing in 2020

AI & Automation Five technology + trends changing digital marketing in 2020

2y Timothy Seward

Five technology + trends changing digital marketin...

ROI Revolution's Timothy Seward highlights the tech and trends that will reshape the world of digital marketing over the next decade, and common mista...

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AR and 3D helps solve online-only grill retailer’s main challenge

AR & VR AR and 3D helps solve online-only grill retailer’s main challenge

2y Barry Levine

AR and 3D helps solve online-only grill retailer’s...

BBQGuys leverages Vertebrae's interactive 3D and AR commerce solutions to inspire consumer confidence and drive unprecedented engagement, sales, and s...

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Immersive AR is coming to a movie theater near you

AR & VR Immersive AR is coming to a movie theater near you

2y Jacqueline Dooley

Immersive AR is coming to a movie theater near you

Computer vision platform, Resonai, is bringing augmented reality to physical spaces, including movie theaters, shopping malls and retail. Read More...

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Don’t jump on the AR bandwagon without definitive purpose

AR & VR Don’t jump on the AR bandwagon without definitive purpose

2y Marcel Hollerbach

Don’t jump on the AR bandwagon without definitive ...

Productsup's Marcel Hollerbach shows how retailers and brands can strategically utilize AR, rather than succumbing to the technology in the name of a ...

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AR puts the person in personalized advertising

AR & VR AR puts the person in personalized advertising

2y Piero Pavone

AR puts the person in personalized advertising

Brands will gradually shift towards augmented experience as a way of reaching consumers, as more industries such as fitness, beauty and retail begin i...

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The technologies set to transform video content

AI & Automation The technologies set to transform video content

2y Tim Jobling

The technologies set to transform video content

Imagen’s CTO Tim Jobling highlights the wave of new video technologies which are set to transform our lives, and if there is the infrastructure in pla...

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Sturfee launches 3D AR mapping of cities, built from satellite imagery

AR & VR Sturfee launches 3D AR mapping of cities, built from satellite imagery

2y Barry Levine

Sturfee launches 3D AR mapping of cities, built fr...

Computer vision startup Sturfee today released its Visual Positioning Service (VPS) which provides real-time 3D AR city mapping and can, for instance,...

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At Panera, augmented reality is now on the menu with AR ad unit

AR & VR At Panera, augmented reality is now on the menu with AR ad unit

2y Barry Levine

At Panera, augmented reality is now on the menu wi...

Playing with your food is now part of the experience at Panera. They released today an AR ad unit for mobile, what they say is a first for the industr...

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When will 3D, 360-degree, and VR revolutionize social video ads?

AR & VR When will 3D, 360-degree, and VR revolutionize social video ads?

2y Arron Redmore

When will 3D, 360-degree, and VR revolutionize soc...

VP of creative services at Shuttlerock shares an overview of where we are with cutting-edge tech for social video ads like 3D, 360-degree video, and V...

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Augmented reality examples: 10 industries using AR to reshape business

AR & VR Augmented reality examples: 10 industries using AR to reshape business

2y Tripti Rai

Augmented reality examples: 10 industries using AR...

Augmented reality has made a huge impact on our everyday lives. Here are ten examples of how industries like healthcare, education, and retail use AR....

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AR, voice technology, and social media wellbeing in 2019: Mary Meeker part 2

AR & VR AR, voice technology, and social media wellbeing in 2019: Mary Meeker part 2

2y Tereza Litsa

AR, voice technology, and social media wellbeing i...

With the rise of voice technology, the evolution of AR, and the growing balance between the positive and negative effects of social media, there's a l...

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IAB releases a playbook for AR in marketing

AR & VR IAB releases a playbook for AR in marketing

3y Barry Levine

IAB releases a playbook for AR in marketing

Supported in Apple and Android, AR is expected to have a billion users by next year and hit $2.2 billion in ad spend by 2022. More from the playbook s...

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You know what AR is. But do you understand how it works?

AR & VR You know what AR is. But do you understand how it works?

3y Mike O'Brien

You know what AR is. But do you understand how it ...

AR is one of today's hottest technologies, allowing consumers to virtually try on makeup and turn themselves into dogs on Snapchat. Here's how it work...

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How to design a complete immersive AR experience

AR & VR How to design a complete immersive AR experience

3y Phill Dodd

How to design a complete immersive AR experience

Tips from an AR expert on how to plan, build, and perfect an immersive AR experience. How to keep users engaged, prototype, and make something awesome...

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4 ways to use immersive technology to change the face of your marketing

AR & VR 4 ways to use immersive technology to change the face of your marketing

3y Ellie Roddy

4 ways to use immersive technology to change the f...

Immersive technology (AR and VR) blurs the line between the physical and digital worlds, creating an environment so realistic that it almost feels rea...

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How can augmented reality enhance the experience for sports fans?

AR & VR How can augmented reality enhance the experience for sports fans?

3y Mike O'Brien

How can augmented reality enhance the experience f...

As people continue to second-screen and expect more from venues, AR gives brands the opportunity to improve the experience. Read More...

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Magic Leap shakes the AR industry in 2018. What's next?

AR & VR Magic Leap shakes the AR industry in 2018. What's next?

3y Tereza Litsa

Magic Leap shakes the AR industry in 2018. What's ...

Magic Leap is making the AR industry more interesting by introducing their first product. After waiting for 8 years and a total investment of $2.6bill...

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AR isn’t just fun and games: Here are the brands at the forefront of functional AR

AR & VR AR isn’t just fun and games: Here are the brands at the forefront of functional AR

3y Emily Alford

AR isn’t just fun and games: Here are the brands a...

In the past couple years, brands have started to incorporate the hot topic of augmented reality into their business. They have seen mixed reviews with...

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Augmented reality ads are here. Is your brand ready?

AR & VR Augmented reality ads are here. Is your brand ready?

3y Emily Alford

Augmented reality ads are here. Is your brand read...

Now that Facebook is experimenting with augmented reality in news feeds, the stage is set to change the way audiences interact with ads. Here’s everyt...

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