Blockchain can help companies keep their brand promise when it comes to proving ethical and legitimate sourcing of supplies. Examples of how that happ...
View articleBain & Company forecasts that the market for the Internet of Things will grow to about $520 billion by 2021. Here are four predictions for the IoT...
View articleThe future of video virtualization is fascinating -- and very bright. Here's what we're already able to do, which companies are involved, and what to ...
View articleIBM, Softbank Robotics, and Microsoft have all researched into socially assistive robots that can care for the elderly and understand social cues. Wha...
View articlePer usual, last week's Consumer Electronics Show was jam packed with futuristic gadgets. But here are the three main CES 2019 takeaways for marketers....
View articleRoundup of our fan favorite pieces on emerging technology from 2018. AI-powered content, industries using AR, chatbots in marketing, Magic Leap and mo...
View articleA lot of buzz has been devoted to blockchain in ad tech this year, but marketers are still uncertain how to separate what’s real and what’s not. Read ...
View articleThe DOJ recently indicted a massive digital ad fraud ring. Insight from Brave, Lucidity, Rebel AI, and AdLedger on how blockchain could have prevented...
View articleAn intro to deep learning and 5 examples of how to practically apply it for online retailers, including product image optimization and text summarizat...
View articleTorrenting has a bad rep, but can use blockchain and tokenization to encourage a more responsible user base, rewarding users for contributions. Read M...
View articleNot every marketer can, which is why AdLedger and several (competing) global advertising agencies have partnered on a blockchain education initative. ...
View articleAs people continue to second-screen and expect more from venues, AR gives brands the opportunity to improve the experience. Read More...
View articleSmart speakers, like Google Home and Amazon Echo, aren’t going away—which means new opportunities for voice search. Brands should act now to stay on t...
View articleBots, chatbots, robots, and AI are some of the most buzzed words in the industry right now, but even insiders are sometimes unclear on their differenc...
View articleMagic Leap is making the AR industry more interesting by introducing their first product. After waiting for 8 years and a total investment of $2.6bill...
View articleNot long ago, a company could gain the loyalty of its clientele based on product quality and little else. But with time, the difference between what a...
View articleIn the latest post by Jeremy Epstein, he speaks about the macro environment and how it may become increasingly favorable to generate initial adoption...
View articleDigital advertising is so pervasive because it is the easiest and most effective way that companies can monetize their content. Here we explore how bl...
View articleBlockchain has tremendous power to be a catalyst in cleaning up the digital advertising landscape—but only if companies understand how it works. AdLed...
View articleIn the latest guest post from our resident Blockchain expert Jeremy Epstein, he gives his perspective on what the recent Google/Twitter Ban on crypto ...
View articleIn our latest guest post from Jeremy Epstein, he takes a high-level view of Switzerland’s decentralized governance model, which gives us a sneak peek ...
View articleEmerging technologies have already changed marketing as we know it. Here are the trends to follow a successful marketing strategy in 2018. Read More...
View articleOn the morning of March 6, ClickZ hosted the ClickZ Blockchain Marketing Forum in New York, bringing together 80 senior marketers to discuss the impac...
View articleIn the last six months, there has been a 400% increase in the blockchain martech and adtech space. Here we look at the key growth areas and touch on ...
View articleMany brands have decided to experiment with the use of cryptocurrencies, either as a digital currency or as part of a campaign. The initial reactions ...
View articleWe often talk about blockchain in a speculative way, but brands like Walmart, Amazon and Burger King are already embracing the technology. Diamond pow...
View articleIn our latest report, we cover the surprising history of speech recognition technology evaluating the current landscape (Amazon, Google, Apple, Micros...
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