Tackling ad fraud: 5 questions advertisers and brands should start asking

Digital Advertising Tackling ad fraud: 5 questions advertisers and brands should start asking

1w Michael Paxman
Nike’s sales soar in light of Kaepernick controversy

Digital Advertising Nike’s sales soar in light of Kaepernick controversy

2w Emily Alford
Digital ads – no consumer data needed

Digital Advertising Digital ads – no consumer data needed

4w Dave Atchison
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ClickZ's World Cup winners, including Budweiser, McDonald's, and Apple

Digital Advertising ClickZ's World Cup winners, including Budweiser, McDonald's, and Apple

2m Mike O'Brien
Retargeting gets credit for sales that would have happened organically, say 83% of marketers

Digital Advertising Retargeting gets credit for sales that would have happened organically, say 83% of marketers

3m Mike O'Brien
Facebook Watch takes on YouTube - and the global TV market

Digital Advertising Facebook Watch takes on YouTube - and the global TV market

6m Clark Boyd
Who gets the gold?: The best marketing from the PyeongChang Winter Olympics

Digital Advertising Who gets the gold?: The best marketing from the PyeongChang Winter Olympics

7m Mike O'Brien
ClickZ's Super Bowl LII winners, with a technology twist

Digital Advertising ClickZ's Super Bowl LII winners, with a technology twist

8m Mike O'Brien
Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne Kinser

Digital Advertising Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne Kinser

8m Mike O'Brien
5 reasons CMOs should get behind ads.txt

Digital Advertising 5 reasons CMOs should get behind ads.txt

8m Al Roberts
Five ad tech upstarts to keep an eye on

AI Five ad tech upstarts to keep an eye on

11m Al Roberts
Should brands bring their programmatic advertising in-house?

Digital Advertising Should brands bring their programmatic advertising in-house?

11m Luke Richards
In-app advertising vs mobile web advertising: Which is the better investment?

Digital Advertising In-app advertising vs mobile web advertising: Which is the better investment?

12m Al Roberts
New research: Brands missing out on Amazon marketing opportunity

Digital Advertising New research: Brands missing out on Amazon marketing opportunity

12m Linus Gregoriadis
How brand advertisers are fighting ad fraud

Blockchain How brand advertisers are fighting ad fraud

1y Al Roberts
How to optimize your marketing communications: A Growth Marketer's Guide

Analyzing Customer Data How to optimize your marketing communications: A Growth Marketer's Guide

1y Chris Camps
What's in a name? The ad industry debates "programmatic" versus "automation"

Digital Advertising What's in a name? The ad industry debates "programmatic" versus "automation"

1y Al Roberts
Robots vs. humans: Will AI bring the advertising apocalypse?

AI Robots vs. humans: Will AI bring the advertising apocalypse?

1y Daniel Surmacz
Why advertising is broken and how technology will unleash our creativity: The ClickZ Podcast with Tom Goodwin

Digital Advertising Why advertising is broken and how technology will unleash our creativity: The ClickZ Podcast with Tom Goodwin

1y Sam Lawson, Head of ClickZ
Attribution, integration and replication: The challenges facing advertisers in the digital age

Digital Advertising Attribution, integration and replication: The challenges facing advertisers in the digital age

1y Andrew Warren-Payne
How the whitelisting trend could impact the digital ad market

Digital Advertising How the whitelisting trend could impact the digital ad market

1y Al Roberts
Top three programmatic trends in 2017

Digital Advertising Top three programmatic trends in 2017

2y Daniel Surmacz
Using psychology to improve online advertising with Jim Hodgkins, MD of VisualDNA

Digital Advertising Using psychology to improve online advertising with Jim Hodgkins, MD of VisualDNA

2y Sam Lawson, Head of ClickZ
Ben Williams – Adblockers and the future of online advertising

Digital Advertising Ben Williams – Adblockers and the future of online advertising

2y nell
Zack Sullivan – The future of online advertising

Digital Advertising Zack Sullivan – The future of online advertising

2y Sam Lawson, Head of ClickZ
What are the biggest obstacles to programmatic advertising?

Data-Driven Marketing What are the biggest obstacles to programmatic advertising?

2y Rebecca Sentance