A half-day, experts-driven event where IBM Watson, Adobe, and Brian Solis will bridge the gap of AI knowledge, technologies, and strategies for busine...
View articleAI technology will play a major role in gleaning the value from data offering the ability to organize, link and analyze increasingly large data sets. ...
View articlePhilip Say, VP of Innovation Product Management at Sutherland Labs, shows how edge computing is slated to overhaul traditional customer experiences. O...
View articleBefore buying any type of technology, you need to understand how it is going to help the customer journey. Tech should always help increase efficiency...
View articleAthenahealth used AI-powered text analytics software to tag and classify customer feedback, which enabled the company to drive timely product improvem...
View articleNorman Guadagno, CMO of Acoustic, addresses why marketers must prioritize tech solutions that allow them to tap into the power of AI to provide specif...
View articleClickZ spoke with Peter Micciche, CEO of Certain, an enterprise event automation platform, about how marketers can navigate events in a post-COVID-19 ...
View articleWebinars win more leads, magic words for content engagement, the favourite content and experience tech, and more AI juice. Read More...
View articleFrom scaling personalization to business transformation, we look at five way AI can benefit your marketing technology stack. Read More...
View articleTop three reasons why marketers pulled ads during the pandemic, pulse survey insights on marketing technology spends, and an industry wide view of ad ...
View articleBetches’s Co-Founder and Chief Creative Officer explains how their Quarantainment programming is helping beer maker Stella Artois reach millennial bri...
View articleDavid Greenberg, SVP of Marketing at Act-On Software, shows when it’s time for companies to re-evaluate their marketing automation stack (to avoid loc...
View articleLomit Patel, Vice President of Growth at IMVU, provides an overview of how AI fits into the martech landscape using the Lean AI Autonomy Scale framewo...
View articleLomit Patel, Vice President of Growth at IMVU, looks at how this pandemic will disrupt your growth team to fully adopt AI to emerge stronger than thei...
View articleSpend on marketing technology sees an upward curve and Content & Experience rank highest for the technologies marketers are currently evaluating or lo...
View articleClickZ spoke with Realeyes VP Max Kalehoff about how AI-driven emotion measurement is helping advertisers and brands predict user response to content....
View articleFor brands that are moving away from previous click-based attribution methods like MTA, there are options to consider. Matt Voda, CEO of OptiMine Soft...
View articleCheetah’s VP of Global Loyalty and Sales explains the Cheetah Loyalty platform and how they helped Donatos Pizza build and grow their loyalty program....
View articleMarketing leaders plan on maintaining their marketing budget while allocating roughly 40% to investing in marketing technology, details on top technol...
View articleWorkfront's Jada Balster highlights key steps companies should adopt in order to make their businesses fit for the future of work. Read More...
View articleKPItarget's Mike Rowan highlights the most exciting emerging tech today and how they can be leveraged for marketing success. Read More...
View articleWith industries such as travel hit hard by the ongoing pandemic, Uniphore's Umesh Sachdev shows businesses how technology can help boost their CX, whi...
View articleRingCentral's Sam O'Brien provides a comprehensive guide to Natural Language Processing (NLP), highlighting its benefits to telemarketing and other ma...
View articleA periscopic view of where consumer trust is going, the best ways and time slots to find and engage your audience, Gartner’s immediate budget actions ...
View articleCardlytics Chief Product and Strategy Officer speaks with ClickZ about the unique ad platform that enables advertising offers within banks’ own digita...
View articleDavid Greenberg, SVP of Marketing at Act-On, highlights how martech enterprise companies are leaving mid-market companies behind. Read More...
View articleConsolidation and diversity will coexist as marketing technology solutions mature. Read More...
View article