In the video interview, Sean Rad, founder and president of Tinder, explained the marketing strategy, as well as the math and science behind the swipe....
View articleAt this year's Cannes Lions Festival of Creativity, technology was up front and center. Read More...
View article"Twitter is a bridge, not an island," said Jamie Michaels, head of brand strategy and advocacy for Twitter Canada, talking about the platform's real-t...
View articleIn ClickZ’s video interview at Cannes, senior executives from Procter & Gamble and The Ipsos Girls’ Lounge talked about female leadership and how ...
View articleDuring a keynote at ClickZ Live, PepsiCo Canada's senior director of marketing for Frito-Lay shared some top tips for coming up with creative campaign...
View articleAt ClickZ Live Toronto, Lululemon's director of brand strategy discussed how having a strong brand identity means consistency and knowing when to weig...
View articleBrand excellence trickles down to the podium, according to Canadian Olympic Committee CMO Derek Kent, who discussed the importance of social during h...
View articleThree of the largest names in marketing have partnered to create Truffle Pig, a tri-party content-led media agency. Read More...
View articleLeading up to his keynote session at ClickZ Live Toronto, CMO Derek Kent talks about how the Canadian Olympic Committee used innovation to help drive ...
View articleIn the lead up to his presentation at ClickZ Live Toronto, Finhas Jhaveri, Manager of Digital & Cultural Marketing at Allstate Insurance Canada ch...
View articleIn advance of her session at ClickZ Live Toronto, Chief Marketing Officer of shopbake.com, Anastassia Boguslavskaya chats to us about how marketers sh...
View articleCustomer journey, experience, personas and attribution were a few hot topics at IBM's Amplify conference in San Diego last week. Read More...
View articleThe Weather Channel's Jeremy Hlavacek explains how a combination of big data and programmatic can maximize spend for marketers. Read More...
View article"Jewish Tinder" founder David Yarus speaks to ClickZ about how JSwipe leverages its Millennial audience on social media. Read More...
View articleTen tips to make social work for your business, from JSwipe founder David Yarus. Read More...
View articleIn the second part of our video interview with Robin Zucker, senior vice president of digital marketing for Playboy, she shares how the brand builds a...
View articleIn the first installment of our two-part video interview with Robin Zucker, senior vice president of digital marketing for Playboy, she discusses the ...
View articleIn this video interview, Julie Booth, digital director for Nine West Group, talked about how the brand integrates storytelling into its content strate...
View articleA look at several trends that stood out over two days of the ClickZ Live New York conference last week. Read More...
View articleIn the second part of our video interview with Lee Nadler, marketing communications manager for Mini USA, he explains how the brand taps into social b...
View articleIn the first installment of our two-part video interview with Lee Nadler, marketing communications manager for Mini USA, Nadler shares how the car bra...
View articleSpeaking at ClickZ Live New York, About.com's vice president of data science said that big data is more important for physicists than marketers, and t...
View articleAt ClickZ Live New York, Tribal Worldwide's Rich Guest sat down with Emily Skor of the CHPA to talk about best practices for testing, targeting, and l...
View articleDuring her panel discussion at ClickZ Live New York, Erin Everhart, SEO manager of The Home Depot, shared her insights into how to build a successful ...
View articleDuring her session at ClickZ Live New York, Jori Ford discussed how to reach consumers when they're searching on their mobile devices. Read More...
View articleIn this video interview from ClickZ Live New York, Tim Goudie, social media director for Coca-Cola, shares his insights into how the brand leverages p...
View articleDuring her session at ClickZ Live New York, Robin Zucker of Playboy shared how the brand uses its widely known identity to push out innovative content...
View article