Now that the Apple Watch is here, here's how brands and SMBs can make sure their business listings are optimized for the device.
When localizing a website, consider the quality of translation services to include transcreation, cultural sensitivities, and language to enhance search engine optimization.
The two e-commerce giants are changing the game for local commerce, and here are three things you can do about it.
Amazon's new Home Services may help the e-commerce giant cement its status as a local service marketplace provider across the country.
During her session at ClickZ Live New York, Jori Ford discussed how to reach consumers when they're searching on their mobile devices.
Geo-targeting allows marketers to target consumers where they are, but it should be used as part of a larger, omnichannel strategy in order to create the most effective marketing.
When it comes to forging a global e-commerce strategy, localization is key.
At this week's Mobile World Congress, Pizza Hut and Visa rolled out plans for a connected car that allows users to order, pay, and have pizza delivered right to their cars using beacon technology.
What should national brands who want to market locally focus on in the coming year? Here are three areas to concentrate on.
Website translation is about so much more than just language – SEO, cultural nuances, design, and localization all play a role.