ClickZ caught up with EditorEye CEO Nick Gregg to find out about the Catalyst marketing tool, and how competitor intelligence and news tracking can help marketers stay ahead of the curve.
Having a good lead generation strategy is crucial. But often it can feel like you’re re-treading the same ground over and over to diminishing returns – or that there must be some new and creative methods out there which would give your lead generation a lift.
The average cart abandonment rate, measured across 500 retailers, is 74.4% according to a new report. The highest abandonment rates were found ... read more
Online reputation is important for every business and social media has escalated this need. How can you filter the noise to maintain ... read more
A digital marketing strategy is important for every business seeking for further growth, but how can you create an effective one? More ... read more
If you’re a brand selling high-consideration, ‘big ticket’ items like appliances, cars or luxury goods, the customer journey is vitally important.
Spotify, the popular digital music service, is getting into the video ad game with a new ad offering called “branded moments.” Currently, ... read more
User-generated content has become an important part of content marketing, with consumers being part of a brand’s strategy. How does this affect ... read more
Amazon is the king of online commerce, but in an effort to become a real player in the grocery business, the company is ... read more