2012 Campaign Video: Mitt Romney (2012)
Marketing

2012 Campaign Video: Mitt Romney (2012)

12y Kate Kaye

2012 Campaign Video: Mitt Romney (2012)

The latest produced videos from the Mitt Romney campaign (2012) Read More...

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Yahoo to Sell Political Ads Through Cox Digital
Marketing

Yahoo to Sell Political Ads Through Cox Digital

12y Kate Kaye

Yahoo to Sell Political Ads Through Cox Digital

Yahoo has placed less and less emphasis on in-house political ad sales. Read More...

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Twitter Seeks Political Sales Execs in Washington, D.C.
Marketing

Twitter Seeks Political Sales Execs in Washington, D.C.

12y Kate Kaye

Twitter Seeks Political Sales Execs in Washington,...

Hires will develop Twitter's business with political advertisers and agencies. Read More...

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Obama Ad Trend Emerges in New Hampshire
Marketing

Obama Ad Trend Emerges in New Hampshire

12y Kate Kaye

Obama Ad Trend Emerges in New Hampshire

Just as it did in Iowa, his campaign buys homepage of top newspaper site in conjunction with today's primary. Read More...

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Paul Attacks Santorum in New Hampshire With Web Video Ads
Marketing

Paul Attacks Santorum in New Hampshire With Web Video Ads

12y Kate Kaye

Paul Attacks Santorum in New Hampshire With Web Vi...

Paul continues his negative campaign in New Hampshire while Romney stays positive online. Read More...

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Campaign 2012: Online Ad Gallery
Marketing

Campaign 2012: Online Ad Gallery

12y Kate Kaye

Campaign 2012: Online Ad Gallery

A gallery of display ads from the 2012 candidates seen in 2011. Read More...

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A Look Back at Bachmann's Online Campaign
Marketing

A Look Back at Bachmann's Online Campaign

12y Kate Kaye

A Look Back at Bachmann's Online Campaign

Michele Bachmann's digital campaign, like her overall run for the White House, peaked at the Ames Straw Poll. Read More...

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Perry Goes Negative in Twitter Ads
Marketing

Perry Goes Negative in Twitter Ads

12y Kate Kaye

Perry Goes Negative in Twitter Ads

Perry attacks Santorum in promoted tweets aimed at Iowans, and goes negative in Facebook ads, too. Read More...

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Obama Camp Horns in on Iowa GOP Online Turf
Marketing

Obama Camp Horns in on Iowa GOP Online Turf

12y Kate Kaye

Obama Camp Horns in on Iowa GOP Online Turf

ClickZ takes a look at the online media market in Iowa, where voters caucus for Republicans today. Read More...

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Ron Paul Super PAC Spends It All Online
Marketing

Ron Paul Super PAC Spends It All Online

12y Kate Kaye

Ron Paul Super PAC Spends It All Online

UPDATE: Pro-Ron Paul group Endorse Liberty has spent all of its ad budget on Google and Facebook so far. Read More...

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New Pro-Paul Group Pushes Video Shares and 'Blue Republican' Plan
Marketing

New Pro-Paul Group Pushes Video Shares and 'Blue Republican' Plan

12y Kate Kaye

New Pro-Paul Group Pushes Video Shares and 'Blue R...

Endorse Liberty targets Iowa Republicans on Facebook to support Ron Paul. Read More...

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Digital Political Campaigns 101
Marketing

Digital Political Campaigns 101

12y Kate Kaye

Digital Political Campaigns 101

ClickZ's Digital Political Campaigns 101 is a FREE starter kit featuring practical tips from online campaign experts. Read More...

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Media Firm Co-opts Obama's $40 Twitter Effort
Marketing

Media Firm Co-opts Obama's $40 Twitter Effort

12y Kate Kaye

Media Firm Co-opts Obama's $40 Twitter Effort

RT America, part of RT Network, is running a promoted tweet that shows up in searches for "#40dollars." Read More...

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Dems Continue Anti-Romney Web Attack as Candidates Slam Gingrich
Marketing

Dems Continue Anti-Romney Web Attack as Candidates Slam Gingrich

12y Kate Kaye

Dems Continue Anti-Romney Web Attack as Candidates...

GOP primary hopefuls are attacking Newt Gingrich, but online efforts from the Democrats still target Romney. Read More...

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2012 Campaign Video: DNC
Marketing

2012 Campaign Video: DNC

12y Kate Kaye

2012 Campaign Video: DNC

The latest 2012 Campaign Videos from the DNC. Read More

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Paul Video Ads Attack Gingrich in New Hampshire
Marketing

Paul Video Ads Attack Gingrich in New Hampshire

12y Kate Kaye

Paul Video Ads Attack Gingrich in New Hampshire

Campaign also runs anti-Gingrich ads in Iowa. Read More...

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RNC Moves Voter Data Outside to Compete With Democrats
Marketing

RNC Moves Voter Data Outside to Compete With Democrats

12y Kate Kaye

RNC Moves Voter Data Outside to Compete With Democ...

Data Trust is now managing the RNC's voter database, allowing the party to collect fresh data for fundraising from groups like American Crossroads. Re...

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Perry Pushes Iowa Faith Message on Pandora and Facebook
Marketing

Perry Pushes Iowa Faith Message on Pandora and Facebook

12y Kate Kaye

Perry Pushes Iowa Faith Message on Pandora and Fac...

Rick Perry is strengthening his digital campaign. Read More...

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Perry Looks to Lasso Cain Supporters With Facebook Ads
Marketing

Perry Looks to Lasso Cain Supporters With Facebook Ads

12y Kate Kaye

Perry Looks to Lasso Cain Supporters With Facebook...

GOP hopeful joins Newt Gingrich in running ads that aim to wrangle Cain supporters. Read More...

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Groups Make Crusader Elizabeth Warren Facebook Poster Child
Marketing

Groups Make Crusader Elizabeth Warren Facebook Poster Child

12y Kate Kaye

Groups Make Crusader Elizabeth Warren Facebook Pos...

Progressive groups hope to harness support for the consumer advocate and candidate by featuring her in their Facebook ads. Read More...

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Rick Perry and Dems Use Same Footage in Anti-Romney Videos
Marketing

Rick Perry and Dems Use Same Footage in Anti-Romney Videos

12y Kate Kaye

Rick Perry and Dems Use Same Footage in Anti-Romne...

The same footage and quotes are serving anti-Romney goals of Republican Rick Perry and the Democratic Party. Read More...

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2012 Campaign Video: Buddy Roemer
Marketing

2012 Campaign Video: Buddy Roemer

12y Kate Kaye

2012 Campaign Video: Buddy Roemer

Produced videos from the Buddy Roemer 2012 campaign. Read More...

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Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters
Marketing

Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters

12y Kate Kaye

Web Ads Drove Ed Lee '2 Legit' Video to Actual Vot...

A group supporting newly-elected San Francisco Mayor used online ads to be sure voters saw viral hit. Read More...

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Conservative Group's Video Ads Push Balanced Budget Amendment
Marketing

Conservative Group's Video Ads Push Balanced Budget Amendment

12y Kate Kaye

Conservative Group's Video Ads Push Balanced Budge...

American Action Network is targeting video, display, and search ads to conservatives in key 2012 swing states and districts. Read More...

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Only a 'Punk' Wouldn't Volunteer for Ron Paul, Says New Video
Marketing

Only a 'Punk' Wouldn't Volunteer for Ron Paul, Says New Video

12y Kate Kaye

Only a 'Punk' Wouldn't Volunteer for Ron Paul, Say...

Quirky Ron Paul video promotes a "Phone bankers for Ron Paul" Facebook group. Read More...

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Republican Digital Evangelist Finn Joins Twitter in D.C.
Data insights

Republican Digital Evangelist Finn Joins Twitter in D.C.

12y Kate Kaye

Republican Digital Evangelist Finn Joins Twitter i...

As head of strategic partnerships, Finn will work alongside former Google political ad sales head Peter Greenberger. Read More...

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Tea Party Videos Take Aim at Occupy Wall Street
Marketing

Tea Party Videos Take Aim at Occupy Wall Street

12y Kate Kaye

Tea Party Videos Take Aim at Occupy Wall Street

FreedomWorks is using the Occupy Wall Street movement to galvanize anti-Obama support. Read More...

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