Smart brands in China are implementing sophisticated and innovative online and offline strategies to capitalize on the Chinese consumer's mobile-first approach to shopping.
Moleskine's loyalty and brand building strategy for the Chinese market is long-term and incorporates an integrated online and offline element.
Nintendo’s Pokémon Go, a free augmented reality (AR) mobile game, is on fire. According to Similar Web, the Android version of the ... read more
We live in the age of personalization and customization, where businesses are trying to find ways to personalize their services to better ... read more
Amazon Prime, the $99 per year service that offers subscribers free two-day shipping on eligible items, has become a formidable asset for online retail’s ... read more
Ecommerce site Simply Hammocks relaunched a few months ago, and has so far achieved some impressive results. The changes made have led to ... read more
Recently ClickZ Intelligence published its Grocery Retail Digital Report, detailing how the key players within this space are innovating within online and ... read more
The role of the retail store in today’s digital age is changing, but plays an important step in the overall O2O customer purchase journey.
According to The Digital High Street 2020 Report, more than £150bn of retail sales are now influenced by digital. The same report ... read more