Media firm pre-launches online ad campaign to promote the new Robert Pattinson film 'Cosmopolis.'
Sports & Entertainment
Olympics medal winner discusses his views on Twitter, online video and the Olympics legacy.
Citi grabbed its most likes and most People Talking About This during the week ending August 2.
Enforcing IOC social media guidelines for Olympic athletes is like handing out speeding tickets at the Indy 500.
The campaign has transformed 73 national country flags into QR codes and placed them on 94 digital bus shelters throughout London.
Smartphone searches outscore desktop data requests, said Google, which said 46% of Olympic searches in the UK were made on smartphones and tablets.
Hashtag generated 400 tweets since Game 1.
Schlachter joined promotion agency The Marketing Arm, adding serious sports industry experience.
Nike will try a program of promoted tweets designed to blend into the ongoing social discourse on Twitter.
App could help NBC glean data about niche interests of its Facebook fans.