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How AI is simplifying the complexities of media planning

AI & Automation How AI is simplifying the complexities of media planning

1m Stephan Bruneau

Five ad tech upstarts to keep an eye on

AI & Automation Five ad tech upstarts to keep an eye on

3y Al Roberts

How brand advertisers are fighting ad fraud

Blockchain How brand advertisers are fighting ad fraud

3y Al Roberts

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What's in a name? The ad industry debates "programmatic" versus "automation"

Digital Advertising What's in a name? The ad industry debates "programmatic" versus "automation"

4y Al Roberts

YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

4y Al Roberts

YouTube adds new ad targeting features

Display Advertising YouTube adds new ad targeting features

4y Al Roberts

More brands sign up for Snapchat, but many aren't active

Display Advertising More brands sign up for Snapchat, but many aren't active

4y Al Roberts

Top three programmatic trends in 2017

Digital Advertising Top three programmatic trends in 2017

4y Daniel Surmacz

Yik Yak's decline shows why Facebook is capturing social ad dollars

Media Buying Yik Yak's decline shows why Facebook is capturing social ad dollars

4y Al Roberts

Digital to receive lion's share of new ad dollars in 2017

Media Digital to receive lion's share of new ad dollars in 2017

4y Al Roberts

LinkedIn Sponsored InMail goes self-serve

Email LinkedIn Sponsored InMail goes self-serve

4y Al Roberts

Political ads are hurting brand ad effectiveness

Display Advertising Political ads are hurting brand ad effectiveness

4y Al Roberts

It’s time to deal with the next fraud frontier: attribution

Ad Industry Metrics It’s time to deal with the next fraud frontier: attribution

4y Alan Beiagi

Spotify trades users commercials for branded moment video ads

Display Advertising Spotify trades users commercials for branded moment video ads

4y Al Roberts

Google acquires FameBit to cash in on YouTube branded content

Content Marketing Google acquires FameBit to cash in on YouTube branded content

4y Al Roberts

Programmatic growing even faster than expected

Media Buying Programmatic growing even faster than expected

4y Al Roberts

Is Hillary Clinton running one of the least effective presidential marketing campaigns ever?

Display Advertising Is Hillary Clinton running one of the least effective presidential marketing campaigns ever?

4y Al Roberts

Snapchat adds Facebook-like audience targeting

Media Buying Snapchat adds Facebook-like audience targeting

4y Al Roberts

What is blocking Adblock Plus’s ambition?

Campaigns What is blocking Adblock Plus’s ambition?

4y Tim Flagg

Adblock Plus gets into the ad business with launch of RTB platform

Display Advertising Adblock Plus gets into the ad business with launch of RTB platform

4y Al Roberts

Mid-roll video ads on the rise

Media Buying Mid-roll video ads on the rise

4y Al Roberts

How to master Facebook advertising and targeting

Media Buying How to master Facebook advertising and targeting

4y Tereza Litsa

Facebook gets a mini Mobilegeddon

Media Buying Facebook gets a mini Mobilegeddon

4y Al Roberts

Social media marketing spend has surged over the years, but falls short of estimates

CPG Social media marketing spend has surged over the years, but falls short of estimates

4y Al Roberts

Behavioral targeting is coming to Snapchat

CPG Behavioral targeting is coming to Snapchat

4y Al Roberts

Facebook to introduce header bidding solution for its Audience Network

Display Advertising Facebook to introduce header bidding solution for its Audience Network

4y Al Roberts

Twitter conversational ads exit beta, get Instant Unlock Card

Media Buying Twitter conversational ads exit beta, get Instant Unlock Card

4y Al Roberts

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