What do 11, 15, -42 and 1 (and 5) have in common? They're all big numbers from the past week in digital for Pandora, Apple, Facebook, and Chick-fil-A.
Testing with Google’s mobile-friendly and page-speed tests is a good, but if you really want competitive edge on the mobile web this is just the starting point.
Earlier in May, the team here at ClickZ launched our brand new product – ClickZ Intelligence. In the past few weeks you ... read more
ClickZ spoke to Nitin Rabadia, director of audience marketing for cross-channel marketing platform Marin Software, to find out more about the future of cross-channel, the impact of multiple devices on consumer behaviours, and what marketers are getting wrong with the approach.
Mobile has proven itself to be a permanent fixture that "the year of mobile" no longer applies. Here are four less-established, emerging trends to look out for.
Last week we launched ClickZ Intelligence, a new service providing actionable insights into the worlds of digital marketing and ecommerce. One of ... read more
What’s the difference between mobile user experience (UX), usability and user interface (UI)?
There are big-name social apps for creating, sharing and discussing nearly every form of media. The spoken word, however, had been sorely ... read more
While marketers realize the importance of mobile, many of them have yet to catch up with consumer expectations , or realize how SEO and mobile impact one another.
How to stay lean, mean and fit for purpose with minimum viable product (MVP) and working backwards.