Google is giving advertisers new ways to target users on YouTube.
Every year, Google's well-oiled digital ad machine generates tens of billions of dollars in revenue, making the search giant the biggest single recipient of digital ad spend.
Dating back to Ancient Greece and Egypt, monumental structures have relied on the strength of stone pillars, working together to support an immense amount of weight and pressure.
Black Friday can be a great commercial opportunity for brands, but how can you create a successful strategy for the big day? Black ... read more
A trial of Google Home Services (GHS) ads on mobile is the clearest sign yet that Google intends to roll the GHS ... read more
The third part of our of mobile local search series examines searches for tradesmen (paid and unpaid results) and the various trials and betas Google is running in California, USA with locksmiths, plumbers, handymen, electricians et al.
There has been an increase of 20% in the YoY growth of Google search ad spending in Q3 2016, while paid search ... read more
Halloween in the digital age involves a significant amount of searching until the right costume is picked. So what can we learn ... read more