We don’t generally think of paid search as a great channel for personalisation, but increasingly, it's becoming one.
Update: Google’s Rudy Galfi, Google’s lead product manager for AMP, has revealed to Greg Sterling from Search Engine Land that the global rollout of ... read more
A Google My Business profile is essential for local SEO. It’s free to set up and will enable you to appear in local ... read more
Friday was an exciting day for search, as the ‘chatter’ around a core Google algorithm increased dramatically. Here we’ll take a brief look ... read more
SEO and search marketing are a vital part of any marketing strategy, linking together channels like social media, content marketing and offline advertising.
I have a question for you: what’s the program you first turn to when creating your ad copy? If you’re like the ... read more
Last week, Google announced that Accelerated Mobile Pages (AMP) are making their way into the organic mobile SERPs. While AMP is not a ranking ... read more