Twitter has reportedly partnered with Google, continuing its mission to expand the reach of tweets. Within the next three months, tweets will appear in Google searches automatically.
Valentine's Day is right around the corner and it's not too late to prepare your search marketing campaign.
A global calendar, acknowledging seasonal nuances and cultural holidays, is an effective tool in understanding international target markets.
China's 360 search engine has rebranded its search tool to Haosou, opening up partnerships with competing search engines including Alibaba and Google.
A panel of experts in the search marketing world weigh in on what the year will bring. Do you agree?
A new study from Yahoo shows that more and more mobile searches are happening in the home, where PCs or laptops are also available. How can marketers take advantage of this?
There are several psychological principles that marketers can use to help improve their campaigns. Here is a look at four to get you started.
In this video interview, Acronym's Mike Grehan talks about the evolution of search and why quality over quantity is as important as ever when it comes to content.
Search is crucial, but so is understanding traffic sources and how you can combine the two to lure shoppers to your website.
By taking a good look at query trends across devices, marketers have a better chance of delivering a good return on investment.