Meet the eight B2B brands excelling at LinkedIn
Marketing

Meet the eight B2B brands excelling at LinkedIn

8y Tereza Litsa

Meet the eight B2B brands excelling at LinkedIn

You don't have to be a large B2B company to create an impressive LinkedIn presence, all you need is the focus on the right direction and the consisten...

View article
NPR ditches on-site comments, goes all-in on social media
Media

NPR ditches on-site comments, goes all-in on social media

8y Al Roberts

NPR ditches on-site comments, goes all-in on socia...

The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, those visitors...

View article
Twitter channels Snapchat filters with Promoted Stickers
Social

Twitter channels Snapchat filters with Promoted Stickers

8y Al Roberts

Twitter channels Snapchat filters with Promoted St...

In its effort to prove that it’s not dying, Twitter is casting a wide net. For example, it’s investing heavily in live sports streaming. B...

View article
Get the latest analysis and reports delivered to your inbox daily
10 publishers that get it right with Facebook videos and what we can learn
Media

10 publishers that get it right with Facebook videos and what we can learn

8y Tereza Litsa

10 publishers that get it right with Facebook vide...

As Facebook keeps changing its news feed algorithm, one constant factor is the domination of video content and so brands keep experimenting with it to...

View article
Which social media tools should you use for your business?
Disruptive MarTech

Which social media tools should you use for your business?

8y Tereza Litsa

Which social media tools should you use for your b...

Social media management can become time consuming, and that’s why we compiled a list of some of the best tools to enhance your social efforts. Whether...

View article
Facebook begins thwarting ad blockers
Display Advertising

Facebook begins thwarting ad blockers

8y Al Roberts

Facebook begins thwarting ad blockers

Although Facebook now generates upwards of 80% of its revenue from mobile ads, the world’s largest social network isn’t waving the white f...

View article
How to manage Facebook pages for a multi-location business
Local

How to manage Facebook pages for a multi-location business

8y Tereza Litsa

How to manage Facebook pages for a multi-location ...

A Facebook page can be very useful for a business with multiple locations, either nationally, or internationally. Here’s how to customise each featur...

View article
Live-streaming presents opportunities, challenges for advertisers
Social

Live-streaming presents opportunities, challenges for advertisers

8y Al Roberts

Live-streaming presents opportunities, challenges ...

As video becomes an integral part of the social web, live-streaming has fast become one of the hottest trends. Spurred by the early success of Meerkat...

View article
Is Donald Trump's earned media hurting his brand?
Data insights

Is Donald Trump's earned media hurting his brand?

8y Al Roberts

Is Donald Trump's earned media hurting his brand?

Election 2016 features a presidential candidate like no other. Donald Trump, the Republican nominee, has more than 30 million followers across all of ...

View article
Twitter conversational ads exit beta, get Instant Unlock Card
Media

Twitter conversational ads exit beta, get Instant Unlock Card

8y Al Roberts

Twitter conversational ads exit beta, get Instant ...

Twitter is struggling to keep up with rivals like Facebook and Snapchat, and embracing live sports streaming in an effort to differentiate itself and ...

View article
Will Instagram Stories put a dent in the rise of Snapchat?
Acquisition

Will Instagram Stories put a dent in the rise of Snapchat?

8y Tereza Litsa

Will Instagram Stories put a dent in the rise of S...

Instagram has announced the launch of Stories, a new feature which introduces the concept of fun and ephemeral posts that disappear after 24 hours. So...

View article
Facebook News Feed update targets clickbait headlines
Content

Facebook News Feed update targets clickbait headlines

8y Al Roberts

Facebook News Feed update targets clickbait headli...

Publishers and marketers will need to be extra careful about the titles they use for content they promote on Facebook as the world’s largest soc...

View article
A beginner’s guide to Snapchat for marketers
Insights

A beginner’s guide to Snapchat for marketers

8y Nicholas Fuchs

A beginner’s guide to Snapchat for marketers

We’ve written a lot about Snapchat, but here is a back-to-basic's guide for setting up an account and how to use it. And an overview of why and how ma...

View article
Three reasons why Snapchat is such a big social media hit
Acquisition

Three reasons why Snapchat is such a big social media hit

8y Bob Cargill

Three reasons why Snapchat is such a big social me...

Don’t look now, but the last bastion of social media for millennials, Generation Z and anyone else in their teens or early twenties has pretty much re...

View article
Eight creative ways B2B brands use Instagram
Social

Eight creative ways B2B brands use Instagram

8y Tereza Litsa

Eight creative ways B2B brands use Instagram

Instagram has become an effective social network with its appealing visual content and there are many ways a B2B brand can benefit from its usage. Ins...

View article
Facebook image cheat sheet: maximum photo sizes for your branded page and ads
Social

Facebook image cheat sheet: maximum photo sizes for your branded page and a...

8y Christopher Ratcliff

Facebook image cheat sheet: maximum photo sizes fo...

Our previously published guide to Facebook image sizes is well over two years-old and therefore long overdue for an update, and SO much has happened t...

View article
17 useful search marketing stats from Merkle's Q2 2016 report
Paid Search

17 useful search marketing stats from Merkle's Q2 2016 report

8y Philippa Martinez

17 useful search marketing stats from Merkle's Q2 ...

This morning, Merkle released its quarterly Direct Marketing Report, ahead of Google’s own Q2 earnings announcement and it makes for a bumper stat-fil...

View article
Advertisers focus social media spend on brand awareness
Acquisition

Advertisers focus social media spend on brand awareness

8y Al Roberts

Advertisers focus social media spend on brand awar...

Yesterday, Facebook reported blow-out earnings that handily beat Wall Street analyst expectations. The world’s largest social network generated ...

View article
How can you make your videos rank better on YouTube?
Search

How can you make your videos rank better on YouTube?

8y Graham Charlton

How can you make your videos rank better on YouTub...

With more than a billion users, and billions of daily video views, gaining user attention on YouTube may seem a daunting prospect.  However, the sheer...

View article
Can live sports streaming save Twitter?
Media

Can live sports streaming save Twitter?

8y Al Roberts

Can live sports streaming save Twitter?

Twitter is in trouble. Despite the fact that it’s still one of the most visible names in social media, the company’s user growth has large...

View article
Reddit to get sponsored posts, with a few twists
Content

Reddit to get sponsored posts, with a few twists

8y Al Roberts

Reddit to get sponsored posts, with a few twists

Reddit might not be top-of-mind for social marketers, but the “front page of the internet” is one of the most popular sites on the web and...

View article
Facebook vs Snapchat: which is the better channel for your brand?
Social

Facebook vs Snapchat: which is the better channel for your brand?

8y Tereza Litsa

Facebook vs Snapchat: which is the better channel ...

It’s been a great year for Snapchat and it’s no surprise that Facebook is eyeing up many of its most successful features. At the same time, Snapchat i...

View article
Five simple user experience tweaks for better conversion
Ecommerce

Five simple user experience tweaks for better conversion

8y Amanda DiSilvestro

Five simple user experience tweaks for better conv...

Sometimes the functionality and user experience (UX) on a website can make or break a business. Things like mobile optimization or page load-time are ...

View article
Five reasons why China is a role model for digital innovation
Asia

Five reasons why China is a role model for digital innovation

8y Sophie Loras

Five reasons why China is a role model for digital...

In addition to being the world's largest ecommerce market, China is rapidly establishing itself as a hub for technological innovation around mobile so...

View article
How do I verify my Twitter account?
Media

How do I verify my Twitter account?

8y Christopher Ratcliff

How do I verify my Twitter account?

Twitter has announced it will now let any of its users apply for the much sought after blue badge of verification. Read More...

View article
How news consumption changed with social media
Media

How news consumption changed with social media

8y Tereza Litsa

How news consumption changed with social media

News consumption has changed over the years as more people turn to social media to be updated for the latest news. How does this trend affect the onli...

View article
Facebook unveils App Event Optimization
Acquisition

Facebook unveils App Event Optimization

8y Al Roberts

Facebook unveils App Event Optimization

Competition is rife for mobile app developers, and many spend significant sums of money driving installs of their apps. The world’s largest soci...

View article
1 6 7 8 9 10 123