In its effort to prove that it’s not dying, Twitter is casting a wide net. For example, it’s investing heavily in live sports ... read more
Social Media Smarts
Don’t look now, but the last bastion of social media for millennials, Generation Z and anyone else in their teens or early ... read more
Our previously published guide to Facebook image sizes is well over two years-old and therefore long overdue for an update, and SO ... read more
The social network Ello, launched in March 2014, has often been seen as a no-go area for brands and businesses due to ... read more
No one can say that there aren’t many benefits of having a strong personal brand on social media. After all, your LinkedIn ... read more
Visual content in all its forms has become the driving trend online, as improvements in technology and bandwidth push the boundaries of ... read more
The web is becoming more and more visual, and nowhere more so than on social media, where some of the most influential ... read more
Understanding the value of a quality visual marketing strategy is essential for digital advertising success.
Marketers can use social media to engage users and connect with consumers during brief, yet influential micro moments.
Brands engaging with consumers in customer support forums or on social platforms like Facebook must fact check all content before sharing in order to retain credibility.