Facebook Becomes the Fastest Growing Global Media Company

Stats Facebook Becomes the Fastest Growing Global Media Company

3y Yuyu Chen
TV Becomes Major Driver of Social Activity [Study]

Social TV Becomes Major Driver of Social Activity [Study]

3y Yuyu Chen
Mobile to Represent More Than 11% of U.S. Local Media Revenue by 2019

Ad Industry Metrics Mobile to Represent More Than 11% of U.S. Local Media Revenue by 2019

3y Yuyu Chen
Get the latest analysis and reports delivered to your inbox daily
IAB: Mobile Ad Revenues Soared 76% in 2014

Ad Industry Metrics IAB: Mobile Ad Revenues Soared 76% in 2014

3y Melanie White
Instagram Followers Don't Equal Engagement [Study]

Social Instagram Followers Don't Equal Engagement [Study]

3y Mike O'Brien
Marketing and Sales to Merge in 3 Years

Ad Industry Metrics Marketing and Sales to Merge in 3 Years

3y Emily Alford
Super Bowl Fans Ready to Engage With Brand Ads on Social

Ad Industry Metrics Super Bowl Fans Ready to Engage With Brand Ads on Social

3y Yuyu Chen
IAB: Marketers Eager to Optimize Data Tools [Study]

Ad Industry Metrics IAB: Marketers Eager to Optimize Data Tools [Study]

3y Emily Alford
Facebook Dominates Social Sharing While Twitter Sees a Decline

Ad Industry Metrics Facebook Dominates Social Sharing While Twitter Sees a Decline

3y Yuyu Chen
Social Media Will Have 5.4M More Users by 2016

Ad Industry Metrics Social Media Will Have 5.4M More Users by 2016

3y Mike O'Brien
63 Percent of Global Digital Ad Spend Will Go to Mobile by 2018

Media 63 Percent of Global Digital Ad Spend Will Go to Mobile by 2018

3y Yuyu Chen
IAB: 100% Viewability "Unreasonable"

Ad Industry Metrics IAB: 100% Viewability "Unreasonable"

3y Yuyu Chen
Travel-Related Shares Drive 40% More Engagement Than Other Content [Study]

Stats Travel-Related Shares Drive 40% More Engagement Than Other Content [Study]

3y Yuyu Chen
Online Holiday Shopping Sales Crush Last Year's

Marketing Online Holiday Shopping Sales Crush Last Year's

3y Mike O'Brien
Beacon-Triggered Offers Drive 60% More Engagement In-Store

Media Beacon-Triggered Offers Drive 60% More Engagement In-Store

3y Yuyu Chen
Mobile Ads Drive Differing In-Store Visits Depending On Sector

Media Mobile Ads Drive Differing In-Store Visits Depending On Sector

3y Yuyu Chen
Wearables Market Up 40% Globally in Q3

Stats Wearables Market Up 40% Globally in Q3

3y Yuyu Chen
User Motivation Is Key to Social Engagement for Brands in China [Study]

Asia User Motivation Is Key to Social Engagement for Brands in China [Study]

3y Sophie Loras
Social Sharing Reaches Peak Within 24 Hours of Major Events [Study]

Social Social Sharing Reaches Peak Within 24 Hours of Major Events [Study]

3y Yuyu Chen
Millennials More Likely to Purchase What They Share on Social

Social Millennials More Likely to Purchase What They Share on Social

3y Yuyu Chen
SMBs Allocate More Budget to Social Than Other Channels

Social SMBs Allocate More Budget to Social Than Other Channels

3y Yuyu Chen
Why Do Brands Have Such Small Mobile Advertising Budgets? [Study]

Ad Industry Metrics Why Do Brands Have Such Small Mobile Advertising Budgets? [Study]

3y Mike O'Brien
Nielsen: Older Adults Embracing Digital Video Viewing

Media Nielsen: Older Adults Embracing Digital Video Viewing

3y Yuyu Chen
Nielsen: Narrower-Targeted Ad Campaigns Perform Better

Ad Industry Metrics Nielsen: Narrower-Targeted Ad Campaigns Perform Better

3y Mike O'Brien
SMBs to Represent More Than One-Third of Local Ad Spend in 2015

Ad Industry Metrics SMBs to Represent More Than One-Third of Local Ad Spend in 2015

3y Yuyu Chen
Best Practices for Turning Back-to-School Searches Into Purchases

Marketing Best Practices for Turning Back-to-School Searches Into Purchases

3y Emily Alford
Things Are Looking Up, According to the CMO Council

Ad Industry Metrics Things Are Looking Up, According to the CMO Council

3y Emily Alford