Catfish’s Nev Schulman unveils #Nev4Love campaign

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Star of popular MTV show Catfish, Nev Schulman, launched a wacky online campaign #Nev4Love, to raise money for LEAVE OUT VIOLENCE (LOVE); a charity dedicated to combatting violence in the lives of youth and their communities.

Nev is auctioning off some of his chest hair as an incentive to donate, along with a live-stream of him snipping it off.

Donations are accepted through GoRaff, a new cause marketing platform which raises awareness and money for charities using raffles, celebrity influence and entertainment brands.

The top reward is the chest hair, which one person who donates $20,000 will receive.

At the end of the fundraiser, one person will win a trip to the set of Catfish!

The contest will end on June 8.

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