If you are building out a mobile website, should developers focus on the iPhone, Android, Windows 7, or the BlackBerry?
In this video, I discuss:
- Factors to consider when choosing a mobile platform.
- How tablets and iPads fit into the mix.
- Emerging capabilities of mobile devices.
Programmatic is taking over the digital advertising world, and at an even faster rate than expected, according to eMarketer, which raised its forecast for programmatic ad spending in the U.S. on the back of growth in mobile and video programmatic buys.
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