ClickZ EMail Strategies Conference & Expo

ClickZ’s Email Strategies comes to New York on May 20 – 21, 2002.

The two-day conference and expo is an opportunity to glean email marketing a production insight from the top practitioners in the field, including many of ClickZ’s columnists. Everything email will be covered: building and maintaining lists; writing killer copy; what’s spam (and how not to be a spammer); launching a newsletter; determining campaign ROI; and how to assess and source your email production needs.

Seth Godin, entrepreneur and author of Permission Marketing and Unleashing the Ideavirus delivers the keynote address. Representatives from the FTC, SpamCop, Topica, Lyris Technologies are scheduled to speak.

From ClickZ, columnists Nick Usborne, Debbie Weil, Jeanne Jennings, Jack Aaronson, Heidi Anderson, Bryan Eisenberg and founder Andy Bourland will speak on their areas of specialization, as will editors Rebecca Lieb and Pamela Parker.

For more information, the complete agenda and to register, please visit the ClickZ Email Strategies conference site.

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