ClickZ Senior Editor Kate Kaye appeared on Digital Politics Radio with Karen Jagoda last week to discuss the latest news on how presidential campaigns are using video, how much they’re spending on digital advertising, and more.
Part One: Campaign Online Ad Strategies
Part Two: Capitalizing on Conflict
Nurcin Erdogan Loeffler, head of strategy and innovation, Vizeum China, outlines the seven ways businesses can future proof their digital strategies.
Every brand would love to see its hashtag trending on social media, but what if it’s for the least expected reason? Should you ... read more
In today's multichannel world how can marketers use data to ensure the experience a customer receives is relevant to them?
Mike Andrews Ph.D is Chief Scientist (Forensiq) at Impact Radius, and is carrying out some fascinating work around digital marketing and ad ... read more