Whatever you imagine, we can help you achieve with this classic e-mail marketing handbook.
- Write and design great newsletters
- Build and maintain responsive and targeted lists
- Increase response to every e-mail you send
- Test and measure the effectiveness of your e-mail program
- Make sure your messages reach the inbox
Find the book here.
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Email marketing is nothing new, but as our ability to harness big data improves, so does email’s potential as a marketing channel. In this article, we discuss data-driven personalization, what it means for email marketing, and how to deliver 1:1 communications at scale.
Email marketing automation may be the secret to a successful marketing strategy, provided that you know how to use it. Here’s how to get started.
As an email marketer, I would rather have 100 customers who open and engage with my messages than 10,000 who don't.