OptinBuilders is an expert in business email/phone/fax append and reverse append. It matches email addresses to database/postal records and vice-versa. Its EmailAppendPlus matches your offline addresses with their electronic counterparts. After matching and appending, OptinBuilders verifies these email addresses for deliverability, and a client-branded email message is deployed to each customer that opted in to receive further communication from you. It cleans the permission-based email database and provides email addresses that have been validated and have agreed to receive future correspondence from you.
To view its email append process in Flash, go to http://www.optinbuilders.com/touropen.htm.
Its customized appending service includes appending:
- Missing email addresses or data
- Top-level decision makers for your existing prospect companies
- Multiple contacts within an organization
- Contacts based on specific job titles
- Alternate contacts
- Active deliverable email addresses for your undeliverable address list
It's easy to think of customers as fish you can bait with discounts. It's also lazy. Marketers should adopt the B2B mentality of solving customers' problems.
Amazon is well-known for sending emails just for you. But a business doesn't have to be Amazon-sized to successfully deploy the same strategy.
Instead of launching a fully-formed new program, try innovating in increments, where you make a series of small changes that eventually add up to something big.
Toy retailer The Entertainer recently reported some impressive figures, including 120% growth in mobile sales and a tripling of its email revenue. ... read more