Google Misses a Key Deadline in China for Google Maps

The company said it's still in discussions with the government to offer maps in China.

By Danny Goodwin

Google’s woes in China continue to pile up. The latest: Google failed to submit an application for an Internet Content Provider mapping license by a March 31 deadline, and it now appears there is no future beyond July 1 for Google Maps in China.

The State Bureau of Surveying and Mapping will “firmly punish the serious delinquent behaviors of enterprises that do not submit the application”, according to a People’s Daily Online report. That could mean closing down or blocking access to unlicensed websites.

Google was reportedly in talks with China to keep its maps online, even issuing a statement Thursday: “We’re in discussions with the government about how we could offer a maps product in China”.

Google already was facing strict restrictions to get a license, and also would need approval from the state security department to operate in China. There is also speculation that Google China may fail its next ICP annual inspection. To get its license renewed in 2010, Google stopped redirecting China queries to Google Hong Kong.

Last week, Chinese portal Sina said that it was dropping Google as its search provider. Additionally, Chinese tax authorities discovered that three local companies owned by Google – Google Information Technology (China) Co., Google Advertising (Shanghai) Co., and Google Information Technology (Shanghai) Co. – engaged in “tax-related illegal behavior” (including using fake receipts and reporting unrelated spending, such as massages, as business costs).

And two weeks ago, Google accused China of disrupting Gmail service after users reported they couldn’t send emails or access their address books. Foreign Ministry spokeswoman Jiang Yu called this “an unacceptable accusation” by Google.

Plus, late last year with its search share continuing to decline, Google had to deal with ad resellers staging a hunger strike after their contracts were terminated.

Google pulled out of mainland China after refusing to censor its search results. The country has blocked YouTube since 2009.

Things are looking pretty dark in China for Google right now. Do you think Google will remain in China or give up on the country – either by force or voluntarily?

This article was originally published on SearchEngineWatch.com on April 5, 2011.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource