Editor’s note: Even pharma companies focusing on B2B are putting consumers/ patients in the center of its marketing planning and strategy.
Watch this video from Mandeep Grover, Johnson & Johnson Medical exec, share how his company takes an omni-channel approach to understanding the consumer journey.
Mother’s Day is big business for brands of all kinds. The National Retail Federation reports Americans spent upwards of $170 each on gifts ... read more
There seems to be something new happening everyday in the world of virtual / augmented / mixed reality. Here are some recent developments bringing the artificial world closer to reality.