Part social network, part social search engine and all social media marketing opportunity, tapping into the power of Twitter can help your business reach more customers, influencers, and audiences than ever before. If you’ve been experimenting with Twitter and want access to advanced tactics for identifying influentials, effective messaging strategy, integration with other social media, operationalizing message distribution, and measurement, then this is the podcast for you. Oprah and Ashton Kutcher might have the followers, but this panel discussion focuses on results.
- Matt McGowan, managing director, Americas, Incisive Media
- Hollis Thomases, founder, WebAdvantage.net
- Michael Gray, owner, Atlas Web Service
- Paul Madden, owner, Automica Limited
From SES New York 2011
As it prepares for a 2017 IPO that could be the largest in the social media space since Facebook went public in 2012, all eyes are on Snapchat.
What would we do without social media?
Facebook isn't just the world's largest social network. In the past two years, it has also become one of the world's most popular online destinations for consuming video content.
If your responsibilities have anything to do with marketing, advertising, PR or social media, you can’t afford to be camera-shy in this day and age.