Bluefly’s launched a new lead-gen promotional campaign, the IT-Bag-a-Day Giveaway. They’re giving away 45 “to-die-for” designer bags between now and the end of April.
Click through and you get to play a three-card monte style Flash game. The goal is to find your favorite bag after it’s disappeard into rotating Bluefly shopping bags.
I’m not really digging that the game is based on a classic con game. Maybe it’s because I’m a New Yorker, or perhaps it’s because I’m just more of a shoe girl.
Mother’s Day is big business for brands of all kinds. The National Retail Federation reports Americans spent upwards of $170 each on gifts ... read more
In this week’s #ClickZChat, we talked about location marketing, NFC, beacons, and their usefulness for marketers. I’ve pulled together as many stats relating to ... read more
The growth of adblocker usage is one of the major problems affecting publishers today, as it has the potential to cut into ... read more
As both a Googler and ClickZ team member, I recently attended and participated in the always-inspirational ClickZ Live New York event. Along ... read more