Razorfish Cuts 10 Percent of New York City Staff
Recession continues to eat away at Razorfish, which has reduced its New York staff yet again.
Recession continues to eat away at Razorfish, which has reduced its New York staff yet again.
Razorfish continues to pare its staff as the recession chugs along. The digital ad agency laid off about 10 percent of its Manhattan-based staff earlier this month. The company cited the economic downturn as a main reason for the layoffs.
“Razorfish, like most companies in our industry has been reacting to the recession,” Razorfish Marketing Director David Deal told ClickZ News.
Deal also suggested staff reorganization was a factor. “We’ve been aligning our skills with long-term client demand,” he said, adding that the Microsoft-owned firm “[feels] good about client demand long-term.”
In February, Razorfish let go 70 people from West coast offices in Los Angeles, Portland, San Francisco, and Seattle. The company also blamed the economy for those layoffs, in particular ad budget cuts among its financial and technology clients.
Lower financial advertiser budgets were also the reason given for New York staff reductions in October of last year. Then, Razorfish handed pink slips to 40, at the time about 2 percent of its national workforce.
More about:
Lucy helps organizations leverage knowledge for in... View Tech Talk
TVSquared is the global leader in cross-platform T... View Tech Talk
Grata is a B2B search engine for discovering small... View Tech Talk
Streaming has become a staple of US media-viewing ... Download Now
Data is the lifeblood of so many companies today. ... Download Now
This report documents the findings of a Fireside c... Download Now
Customers decide fast, influenced by only 2.5 touc... Download Now
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceData is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...
View resourceThis report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...
View resourceCustomers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceMarketers today need to thoughtfully select visuals that align with their content, boost SEO performance and drive ROI Read More...
View articleHow the sunglasses giant created subconscious brand recall value with music festival-goers through the power of strategic partnerships and experientia...
View articleIn life, as much as on LinkedIn (or Facebook, Twitter, etc.) people and brands who blabber on about themselves become annoying and best avoided, soone...
View articleBuilding trust in your brand is hard enough. Now take a situation where your audience is so cynical of your product offering some of them even call fo...
View articleThere is room for better lead capturing as ABM evolves in a cookieless world Read More...
View articleTop-of-mind action points that will be valuable to challenger brand marketing for the rest of 2021 and 2022 Read More...
View articleOmnichannel marketing presents an opportunity to marketers but requires better use of data Read More...
View articleThe dark horse your business needs to outperform competition and win at search Read More...
View article