Nielsen//NetRatings found that the overall at-home global active Internet universe for a number of selected countries grew by two-thirds of a percentage point from February 2004 to March 2004. Switzerland exhibited the largest growth rate at over 3 percent, while the U.S. added the most active Internet users over the month. Also, Hong Kong’s high growth rate in February was somewhat diminished in March.
Nielsen//NetRatings has expanded its tracking system to include Internet applications, and calculates active users as the number of people that actually go online in a given month, rather than the number of people with access.
|Active Internet Users by Country, March 2004, Home|
Advertising to millennials can be challenging, especially when there’s a lack of understanding towards their needs. Here’s what you need to consider before targeting ... read more
Today we embark on our fourth weekly #ClickZChat, where the good people of SEW and ClickZ take to Twitter to discuss with ... read more
High performing CMOs rate their general businesses health stronger than their direct competitors. This finding comes from the State of Marketing 2016 ... read more
Marketers have their work cut out for them as consumers globally continue to employ ad blockers in their defence against online advertising, a report from HubSpot shows.