Longtime Creative Directors Make Partner at 72andSunny. Creative Directors Jason Norcross and Bryan Rowles are now partners at the design and advertising agency where they have worked since 2004. Norcross and Rowles oversee a roster of clients including Nike, Carl’s Jr./Hardee’s and Discovery Channel.
Ascentium Acquires Cactus Commerce. Independent digital agency Ascentium has Cacuts Commerce, a provider of enterprise digital commerce and marketing services. The combined company has a staff of more than 500, international offices and clients such as Microsoft, AT&T and Cisco.
Darryl Ohrt Named Executive Creative Director at Carrot Creative Ohrt, who founded digital agency Humondo, has been named executive creative director at Brooklyn-based Carrot Creative. Carrot specializes in social media strategy, design and development.
Retailers understand the importance and potential of omnichannel marketing, but implementing it is the hard part.
Despite not being one of the juggernauts, Avocados From Mexico made a big impression during the Super Bowl. Meet Ivonne Kinser, who heads the ... read more
While CTRs may have worked in the 1990s, and still do have a place in email marketing, when it comes to banner ads, they’re not your friends when it comes to measuring ad effectiveness. But what other options do we have?
The past month has been filled with big management changes at Twitter, Taco Bell, PayPal, Havas Worldwide, DigitasLBi and Google.