LivingSocial is running Black Friday and Cyber Monday deals from brands such as Verizon, Office Max, Skechers, The New York Times, FTD, and Wine.com. The daily deals company will pitch nine offers on Friday that will be live throughout the weekend, while 15 more discounts will be available on Monday.
Retailers involved with the promotions are offering 50 percent discounts with the exception of FTD, which is running a $15-for-$35 voucher (57 percent off). Subscriptions-based offers by New York Times, Hearst Magazines, and ShopRunner each hover around 60 percent discounts.
If comScore data from 2010 is any indication, LivingSocial may experience a sizable Cyber Monday haul. Online sales broke the $1 billion mark last year for the first time ever, the research firm said.
Retailers understand the importance and potential of omnichannel marketing, but implementing it is the hard part.
Images matter in ecommerce. When used effectively, they can convey vital information about a product, and can help to drive sales. In ... read more
While CTRs may have worked in the 1990s, and still do have a place in email marketing, when it comes to banner ads, they’re not your friends when it comes to measuring ad effectiveness. But what other options do we have?
The past month has been filled with big management changes at Twitter, Taco Bell, PayPal, Havas Worldwide, DigitasLBi and Google.