“In order to be irreplaceable, one must always be different.”
“A girl should be two things: who and what she wants.”
Coco Chanel was a French designer famous for her timeless yet simple designs. More than that though, Chanel was named one of the most influential women of the 20th century. And that is exactly who inspired Shelley Zalis, chief executive, Ipsos Open Thinking Exchange (OTX), to create the ‘Ipsos girls lounge’, a social place to hang for ‘women ambassadors’ in marketing, and much more.
Zalis explains the origins of the girls lounge; a place that started off as a slumber party for a handful of women in a single room at Consumer Electronics Show (CES) and has now grown to a somewhat association, with 1,400 C-Suite females passing through it at every industry conference, sharing inspiration.
The growth of adblocker usage is one of the major problems affecting publishers today, as it has the potential to cut into ... read more
The past week in digital was once again dominated by video: interactive videos on Facebook and Instagram, YouTube's live streaming and Amazon challenging Netflix.
Marketers have their work cut out for them as consumers globally continue to employ ad blockers in their defence against online advertising, a report from HubSpot shows.