More NewsClub Penguin and Thong Advertising

Club Penguin and Thong Advertising

How's this for targeted? MickeyNews.com, a site for Disney-related news, accepts in-line advertising, and the below ad for a Penguin Thong appears on the press release page describing Disney's purchase of Club Penguin, a virtual world for young kids

How’s this for targeted? MickeyNews.com, a site for Disney-related news, accepts in-line advertising, and the below ad for a Penguin Thong appears on the press release page describing Disney’s purchase of Club Penguin, a virtual world for young kids. The ad copy, in case you can’t make it out, is “Men’s Sexy Stylish Thong Novelty — Vinyl Penguin Pouch.” The price has been cut from $39.99 to $29.79, which is really great news. I just wish it came in Puffin.

As a licensing move for Disney’s new kids property, it’s just brilliant. I’m sure all the kids’ll be begging their parents for one.

penguinthong.jpg

Update: Looks like the press release has been taken down. And just to be clear, though it’s patently obvious, MickeyNews.com is not a Disney-affiliated site.

Related Articles

How to measure a multi-channel marketing strategy

Digital Marketing How to measure a multi-channel marketing strategy

3m Tereza Litsa
The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

4m Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

11m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

2y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

2y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

2y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

2y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

2y Al Roberts