Coke Drinkers in Europe to get two billion free iTunes tracks

Two billion... yes billion... free iTunes tracks are going to be given away by Coca-Cola as part of its latest promotion in Europe

Coke.jpgTwo billion… yes billion… free iTunes tracks are going to be given away by Coca-Cola as part of its latest promotion in Europe. According to a story on the UK C/Net site, Coke is footing the bill for the downloads and the promotion will run between May and August.

There’s no word on how the lucky winners will actually win their free iTunes tracks, but supposedly there will be a new can design for the promotion, and iPods and free tickets will be part of the rewards as well. There’s also no word on whether things will cross the pond and show up in the U.S., but considering both of the companies involved in the cross promotional deal are actually based in America, one would think it possible.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource