Our good friend and longtime Agency Media Strategies columnist Hollis Thomases was just named the state of Maryland’s Small Business Person of the Year by the Baltimore District Office of the U.S. Small Business Administration (SBA).
Hollis is a true online pioneer, having founded her shop, WebAdvantage.net, back in 1998.
The annual SBA Award recognizes entrepreneurs for contributions to the nation’s economy and for personal achievements, including staying power; employee growth; sales increases; current and past financial performance; product or service innovation; response to adversity, and contributions to community-oriented projects.
Header bidding is a programmatic technique that allows publishers to offer their inventory through multiple ad exchanges before they serve up ads from their ad server.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
Few digital terms are as dirty as clickbait. It's the scourge of the web, and Facebook recently announced a News Feed update aimed at reducing the prevalence of clickbait headlines on its service.
The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, ... read more