At ClickZ, we’re proud of Senior Editor Kate Kaye and her work, including her groundbreaking coverage of online political campaigns in the “Campaign ’08” section.
So we’re thrilled to learn that Kate’s a finalist in the American Business Media’s prestigious Neal Awards for “Campaign ’08” in the best online series category. Kate set up the section and provided thorough coverage of the online campaigns of Barack Obama, John McCain, and others.
Kate’s coverage of the online political campaigns set ClickZ apart from its competitors. For instance, she tracked how much money the political candidates spent on digital advertising. She dug into Federal Election Commission reports to cull this information, reviewing hundreds of pages and thousands of entries in campaign finance records. Tedious work. The result: exclusive copy such as the Jan. 6 article, “Google Grabbed Most of Obama’s $16 Million in 2008.”
What’s more, Kate was named “Journalist of the Year” by Incisive Media, ClickZ’s parent company. Not only did Kate establish the “Campaign ’08” section, she collaborated with NewsGator to develop the ClickZ Flashback widget, worked with ClickZ’s Web site producer to set up a special section devoted to U.K. and Europe news, plus stayed on top of the relevant news and trends affecting digital marketers.
What’s next for Kate? Look for her book, “Campaign ’08: A Turning Point for Digital Marketing,” that includes insights from insiders who worked on the McCain and Obama campaigns. It’s coming out soon.