Coravue CMS for E-Mail offers the following features: opt-in subscribing, user profiling, list management, content formatting, newsletter production, campaign production, rules-based targeting, one-to-one personalization, surveys and questionnaires, response tracking, real-time reporting, and database integration. Below are a few highlights.
- Custom subscription form integrates with existing Web site’s look and feel.
- Unsubscribes are handled via Web form, one-click link, or email.
- Welcome messages are automatically sent.
- Automated profile lookup allows subscribers to see and modify profile.
- Target audience by selecting from your library of filter rules.
- Enter a complete newsletter in a final format.
- Enter content elements and let the system automatically create click-through tracking links.
- Select personalization rule for each content element to tailor the content based on profile data.
- Schedule delivery date and time.
- Create searchable Web archive of past issues.
- Real-time reports provide instantaneous results.
- You get click-through number and rate and delivery statistics (delivered, undelivered, bounced, opened)
- We correlate profile data to click-through actions.
- Emailed reporting automatically delivers scheduled reports.
- Flexible report generator creates custom tabulations.
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