Creative works Signed for InfoSpace.com Account
The Seattle office of Creative works said it has landed the InfoSpace.com account for a multi-milliondollar media campaign.
The Seattle office of Creative works said it has landed the InfoSpace.com account for a multi-milliondollar media campaign.
The Seattle office of Creative works said it has landed the InfoSpace.com account for a multi-million dollar media campaign.
The account was awarded to Cw after a nationwide search that started in March. Competing agencies included Bozell Worldwide, McCann-Erickson, WongDoody and Think New Ideas.
With the InfoSpace account joining Cw’s current list of dot com clients, the agency projects its Internet-related business will exceed $10 million before the end of the year.
Creative works has already created and placed a series of six full-page color and black-and-white ads for a national campaign pitching InfoSpace’s to Internet service providers.
The ads ran in The Wall Street Journal, The New York Times and USA Today. One ad stars Cindy Margolis, describing the super model as “The most downloaded human on the planet.”
Formed in 1983, Creative works clients include Hewlett-Packard, USWest Communications, Diligenz.com and BFGoodrich Aerospace.
In August, Creative works acquired Fisher Business Communications Inc., a technology and business-to-business public relations agency.
More about:
Lucy helps organizations leverage knowledge for in... View Tech Talk
TVSquared is the global leader in cross-platform T... View Tech Talk
Grata is a B2B search engine for discovering small... View Tech Talk
Streaming has become a staple of US media-viewing ... Download Now
Data is the lifeblood of so many companies today. ... Download Now
This report documents the findings of a Fireside c... Download Now
Customers decide fast, influenced by only 2.5 touc... Download Now
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceData is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...
View resourceThis report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...
View resourceCustomers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceMarketers today need to thoughtfully select visuals that align with their content, boost SEO performance and drive ROI Read More...
View articleHow the sunglasses giant created subconscious brand recall value with music festival-goers through the power of strategic partnerships and experientia...
View articleIn life, as much as on LinkedIn (or Facebook, Twitter, etc.) people and brands who blabber on about themselves become annoying and best avoided, soone...
View articleBuilding trust in your brand is hard enough. Now take a situation where your audience is so cynical of your product offering some of them even call fo...
View articleThere is room for better lead capturing as ABM evolves in a cookieless world Read More...
View articleTop-of-mind action points that will be valuable to challenger brand marketing for the rest of 2021 and 2022 Read More...
View articleOmnichannel marketing presents an opportunity to marketers but requires better use of data Read More...
View articleThe dark horse your business needs to outperform competition and win at search Read More...
View article