Digg is rolling out an ad rating system designed to encourage higher quality and more relevant ad creative.
Under the new ad regime, announced earlier this summer, community members are encouraged to digg or bury an ad to determine its ranking on the site and even its price. “Our goal with Digg Ads is to encourage advertisers to create content as compelling as organic Digg stories, and to give you more control over which ads you see on Digg,” says a post on the “>Digg blog.
The ads will begin to appear this week as part of beta testing.
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