Don Scales Takes Over as CEO of iCrossing

Former CEO Don Scales has been appointed CEO of iCrossing, the global digital marketing he joined two years ago. He takes the reins from iCrossing founder Jeffrey Herzog who will stay on as vice chairman of the board.

“We’ve come a long way in the past 10 years, but today feels like a new beginning,” said Herzog in a statement. “With Don as CEO and more than 600 of the industry’s best and brightest, iCrossing’s potential is unlimited.”

The company was founded by Herzog ten years ago as a search marketing agency. It claims current revenues of $150 million globally, and has 620 employees in 15 offices in the U.S. and Europe. Its client base includes approximately 40 Fortune 500 companies.

Neither Scales nor Herzog could immediately be reached for comment.

At, Scales managed all worldwide operations. He cited “strategic differences” when he resigned from the company and moved to iCrossing.

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