Digital MarketingEmail MarketingDoubleClick DARTmail

DoubleClick DARTmail

DARTmail is a powerful email solution that manages the list, offer, delivery, and reporting processes to strengthen customer loyalty and retention.

DARTmail provides control and flexibility with regard to email campaigns, enabling you to target your customers better, save time and money setting up campaigns, collect and measure detailed customer response data, and turn information into wisdom — wisdom that leads to more meaningful customer relationships and improved return on investment.

DARTmail allows you to:

  • Build a rich consent-based email database
  • Segment your customer base with profile data for targeting

  • Manage and maintain databases (subscribes, unsubscribes, bounce-backs, etc.)

  • Create targeted, personalized email campaigns

  • Ensure campaign effectiveness with pre-testing capabilities

  • Manage delivery of multiple email messages

  • Serve dynamically targeted ads into text, HTML, and AOL email

  • Measure and track campaign results through in-depth, real-time reporting

As an outsourced (ASP) solution, DARTmail provides all the hardware, maintenance,and infrastructure support so you don’t have to worry about buying, managing,and upgrading these resources.

Related Articles

What does the future hold for email? We asked our readers

Email What does the future hold for email? We asked our readers

2m Rebecca Sentance
Round-up: The Future of Email

Email Round-up: The Future of Email

2m Rebecca Sentance
How these 11 brands are nailing cart abandonment emails

Email How these 11 brands are nailing cart abandonment emails

2m Tereza Litsa
How fashion brand Thread is delivering hyper-personalized emails at scale

AI How fashion brand Thread is delivering hyper-personalized emails at scale

2m Chris Camps
How rich media can bring your emails to life

Email How rich media can bring your emails to life

2m Clark Boyd
Inbox innovation: The tools and technology powering the future of email

Advanced Email Marketing Inbox innovation: The tools and technology powering the future of email

2m Chris Camps
4 ways to make sure your email technology is mobile optimized

Email 4 ways to make sure your email technology is mobile optimized

2m Rebecca Sentance
Do brands still need bulk email software?

Email Do brands still need bulk email software?

2m Al Roberts