The price range of DoubleClick’s initial public offering, which was expected to price Thursday night for trade Friday, was increased to $16 – $17 per share from $12 – $14, said the deal’s lead underwriter Goldman Sachs.
A spokeswoman for Goldman Sachs told Reuters the size of the Internet advertising network and technology provider’s offering is expected to be 3 million shares, which is above the 2.5 million shares the company had previously filed with the Securities and Exchange Commission as the size of the deal on Feb. 17.
The company’s shares are expected to trade under the symbol DCLK.O on the Nasdaq exchange. Other underwriters include BT Alex. Brown and Cowen & Co.