Bloggers (and presumably gamers) are abuzz over a European-targeted Web site to promote Microsoft’s Xbox 360. Site visitors follow a pair of white rabbits through a series of surreal Flash adventures. One lets users take a quiz to win a trip to “Origen,” described as “a wonderful magical place where all of your gaming fantasies come true.”
Header bidding is a programmatic technique that allows publishers to offer their inventory through multiple ad exchanges before they serve up ads from their ad server.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
Few digital terms are as dirty as clickbait. It's the scourge of the web, and Facebook recently announced a News Feed update aimed at reducing the prevalence of clickbait headlines on its service.
The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, ... read more