Digital MarketingEmail MarketingE-mail Around The World, July 2003

E-mail Around The World, July 2003

MSN Hotmail was the hottest e-mail service in all the measured countries — except for the U.S., where Yahoo! holds a slight edge.

With the exception of the U.S., MSN Hotmail was the leading email service during July 2003 in all the countries that Hitwise monitors. Yahoo Mail holds a modest lead in the U.S., but the popular portal’s mail service is a very distant second nearly everywhere else.

Leading E-mail Sites
(based on visits) July 2003,
U.S.
Rank Name Market
Share
1. Yahoo Mail 44.87%
2. MSN Hotmail 42.03%
3. Yahoo Address Book 4.20%
4. Excite E-mail 0.96%
5. Mail.com 0.86%
6. Netscape Mail 0.75%
7. Lycos Mail 0.57%
8. iWon Email 0.20%
9. Earthlink Webmail 0.14%
10. Freeze Email 0.13%
Source: Hitwise
Leading E-mail Sites
(based on visits) July 2003,
UK
Rank Name Market
Share
1. MSN Hotmail 66.64%
2. Yahoo Mail 15.54%
3. YahooMail – Europe 4.87%
4. Freeserve FSmail 1.28%
5. talk21 1.24%
6. Yahoo UK & Ireland
Address Book
1.00%
7. Yahoo Address Book 0.98%
8. Yahoo E-mail
UK & Ireland
0.85%
9. Lycos UK Mail 0.74%
10. Mail.com 0.53%
Source: Hitwise
Leading E-mail Sites
(based on visits) July 2003,
Australia
Rank Name Market
Share
1. MSN Hotmail 69.55%
2. Yahoo Mail 11.82%
3. Yahoo Australia
& New Zealand Mail
6.60%
4. Daum Webmail 0.84%
5. Yahoo Address Book 0.73%
6. Mail.com 0.63%
7. Mail2Web.com 0.51%
8. Incredimail.com .47%
9. Lycos Mail 0.46%
10. University of
South Australia
– Email Web Access
0.44%
Source: Hitwise
Leading E-mail Sites
(based on visits) July 2003,
New Zealand
Rank Name Market
Share
1. MSN Hotmail 64.46%
2. Yahoo Mail 14.55%
3. Daum Webmail 3.33%
4. Yahoo Australia
& New Zealand Mail
1.52%
5. Sina China Mail 1.23%
6. mail.163.com 1.13%
7. Yahoo China E-mail 1.07%
8. mail.sohu.com 1.00%
9. XtraMail 0.94%
10. Yahoo Address Book 0.91%
Source: Hitwise
Leading E-mail Sites
(based on visits) July 2003,
Hong Kong
Rank Name Market
Share
1. MSN Hotmail 41.56%
2. Yahoo Hong Kong Mail 27.16%
3. Yahoo Mail 18.15%
4. Yahoo Address Book
Hong Kong
2.07%
5. HKU – Webmail 1.20%
6. Yahoo Address Book 1.18%
7. Sina Hk – Sinamail 1.06%
8. Mail.com 0.67%
9. Mymail Hongkong.com 0.38%
10. Yahoo Taiwan Mail 0.35%
Source: Hitwise
Leading E-mail Sites
(based on visits) July 2003,
Singapore
Rank Name Market
Share
1. MSN Hotmail 44.73%
2. Yahoo Mail 27.04%
3. Yahoo Singapore E-mail 12.72%
4. Yahoo Address Book 1.88%
5. Mail.com 1.38%
6. NUS – Exchange 1.21%
7. Lycos Mail 1.02%
8. NTU – Webmail 0.86%
9. Ministry of Education
– Webmail for Schools
0.64%
10. MyEDUmail 0.62%
Source: Hitwise

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