ElectricVillage in Santa Cruz, CA said that Triathlon Broadcasting Co. has committed all 31 of its radio stations to participation in Radio-VillageNet.
Radio-VillageNet is a joint initiative by ElectricVillage and the Katz Radio Group designed to bring Internet ad revenue to individual radio stations.
It offers groups, networks, and individual stations turnkey solutions for developing and maintaining Web sites in order to attract national Web advertising and e-commerce revenue. Financial details were not disclosed.
Carl Koppel, president of ElectricVillage, said that “in the last 60 days more than 100 individual stations have joined the program.”
Triathlon Broadcasting owns and operates radio stations in medium and small- sized markets in the Midwest and Western United States.
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